About L2 Brands

Since the formation of L2 Brands in 2018 with the merger of League and Legacy, L2 has experienced tremendous growth and change. In late December 2022, Ouray Sportswear and Locale Outdoor joined the L2 Brands family providing more choice and product diversification. The combination of these 4 brands offers an industry leading single source for decorated apparel, headwear, home décor and accessories. L2 Brands is one of the largest manufacturers of decorated sportswear in the country and seeking a highly motivated and committed individual to help grow the Texas market.

About the Role

The Texas Sales Representative plays a vital role in growing sales with existing accounts and prospecting new business. Primary Duties and Responsibilities include sales and marketing of L2 Brands’ products to retailers and corporations in the destination/resort market. Reports to Executive Vice President of Sales, Western US. Responsibilities include:

• Building relationships - Establish trust and rapport with existing and potential customers by listening actively, asking the right questions, and responding to objections in a persuasive manner. Visit or call all customers at least once per quarter.
• Target and maintain all customers and deals using HubSpot, L2’s CRM system, to record full communication flow and strategy. Document all relevant information into the CRM system on a timely basis.
• Understanding customer needs - Identify what a customer needs and how our products could help them.
• Conducting sales presentations - Pitch products to potential customers, and negotiate terms of sales, such as pricing, discounts, and delivery schedules.
• Resolving issues - Follow up with customers and resolve any issues that may arise.
• Upselling additional products and/or categories - employ persuasive arguments to effectively promote products and services.
• Monitoring competition - gather information on pricing, products, and trends in the market.
• Achieve or exceed weekly, monthly, quarterly, and yearly goals developed in collaboration with the EVP of Sales.

You're Excited About This Opportunity Because You Bring...

• A strong working knowledge of L2 Brands’ four product lines – Legacy, League, Ouray and Locale – to include selling points of all styles, understanding of best sellers, ability to recommend products for the specific customers clientele.
• A strong working knowledge of L2 Brands’ design library, decoration applications, and sales tools in order to present all options to the customer.
• The ability to research and identify target accounts in the territory, secure in-person and/or virtual appointments, and secure sales orders.
• Attendance at trade shows to support sales in the territory.
• Travel 2-4 weeks per month in support of generating sales from existing and new customers.

We're Excited About You Because You're Able to...

• Maintain and augment a sample line provided by the company consisting of 100-200 garments, 100-200 ball caps, 50-100 knit headwear beanies, and 20-30 home décor products.
• Own and operate a mid-size vehicle or larger capable of transporting samples and sales collateral throughout the territory in order to make effective presentations to customers.
• Speak and write intelligently about all aspects of our business as well as build rapport with new and existing customers.
• Understand the destination/resort market in the territory in order to identify and target new accounts and grow sales.

The Perspective and Experience You Bring Includes:

• Associate’s or Bachelor’s degree in a field applicable to sales of apparel and headwear.
• Proven experience in sales, preferably in sportswear, is a plus. Knowledge of the destination resort market preferred.
• Intermediate computer skills and competency in Microsoft Office products is mandatory. Ability to quickly learn and use L2’s order entry system.
• CRM/Hubspot experience is preferred.

Compensation

• $45-$55k salary
• 3% commission
• Travel expenses