• Plan, shoot, edit, schedule and post content for Elemis YouTube channel.
• Develop monthly calendars for content across YouTube.
• Act as the “face” and primary content creator of the brand channel, often appearing in or hosting in content – must be comfortable shooting products, skincare routines, etc.
• Edit videos and incorporate graphics, copy, visual and audio effects to create highly engaging, YouTube-optimized content.
• Write SEO-optimized copy, ensuring content drives organic traffic and ranks highest in search results.
• Coordinate with social media team, ensuring complete social media and brand alignment of the content calendar and day-to-day publishing.
• Collaborate with paid media team to create content development strategy for optimal paid performance.
• Identify content creators across YouTube for potential collaborations.
• Stay updated on algorithm changes, competitive research, and industry trends to continually refine YouTube strategy.
• Manage agency relationship, acting as the primary point of contact with YouTube agency.
• Analyse and report on daily, weekly, monthly, and campaign-based metrics.
• Additional tasks as assigned.

• Ensure all duties carried out and actions completed in every aspect of your role, contribute to the short and long-term Sustainability Goals set-forth by the ELEMIS - Climate, Biodiversity & People Pillars

• Minimum of 2 years of experience managing brand YouTube, creating long form and short form organic social media video content, with a focus on SEO best practices.
• Prior experience managing a brand YouTube account.
• Expertise in both long form and short-form video content, specifically for YouTube and YouTube Shorts.
• Proficiency in YouTube SEO best practices.
• Knowledge and passion of beauty the industry.
• Passion for and experience in social media marketing, with a strong understanding of trends and best practices.
• High-level of commitment to a quality work product and organizational ethics, integrity, and compliance.
• Ability to work effectively in a fast paced, team environment.
• Strong interpersonal skills and the ability to effectively communicate, both verbally and in writing.
• High attention to detail with the ability to multi-task and meet deadlines.
• Proficiency in Word, Excel, PowerPoint, and Outlook.
• Proficiency in social media video-editing (CapCut, InShot, etc).
• *Required to be in-office, shooting in office studio 3 days a week.*

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