Keypoint Intelligence is a global leader in business-to-business information and product testing with offices in Weymouth, Massachusetts, Fairfield, New Jersey, Wokingham, United Kingdom, Tokyo, Japan, and Hong Kong, China. We are seeking a Director - Production Print, Color Digital Label & Packaging with at least ten years relevant experience working in a similar industry or position. 

Position Summary

The Director – Color Digital Label & Packaging (CDLP) is responsible for developing the strategy and managing the practice area’s content for all Keypoint Intelligence production CDLP solutions coverage. This position has worldwide responsibility for their domain expertise and potential staff management for the practice area as it grows. The director is closely engaged with marketing and sales of their content, concepts and products within their coverage area. This may include the strategy development of deliverables, awards, database products & tools, research, multi-client studies, consulting & new business development activities. The director is a subject matter expert in this area and fully understands clients’ needs and requirements to develop the content strategy for this practice.

Essential Functions

• Develop a retention and acquisition strategy for clients/audiences for the lifecycle of the CDLP practice 
• Create and execute strategic plans for practice area
• Conduct primary and secondary research and provide analysis on product, vendor, and market trends 
• Create and manage deliverables/content for the practice area
• Proactively outreach to clients and provide insight on the most current products and services, content, research or data 
• Attend, participate and speak industry conferences to promote one’s practice area and subject knowledge
• Proactively sell custom consulting and testing engagements as an industry knowledge leader 
• Conceptualize, develop, manage and deliver multi-client studies 
• Plan social media activities for the practice including activities through sites such as LinkedIn and Twitter as well as produce insight to the industry through the Keypoint Intelligence blogging/news sites and external webinars
• Develop new business development activities and actively sell these to existing and new clients
• Increase sales by presenting new business opportunities and business plan within the offices services space
• Assist sales identifying and closing new business with meetings, proposals, quotes

Competencies Required:

• Strong industry knowledge of production print, and CDLP solutions market 
• Understanding and experience of customer communications print operations is a plus
• Strong written and oral communication & presentation skills
• Strong Microsoft Office skills, proficient in Excel & Power Point
• Good Internet research capabilities 
• Team player with strong interpersonal skills and the ability to work well with all levels of an organization
• Well-developed organizational and communications skills
• Ability to successfully produce high quality reports/content while consistently meeting deadlines
• Demonstrated ability to develop and maintain relationships with industry leaders

 Required Education and Experience

• Bachelor’s degree and 10 years industry experience working for a printing vendor, industry analyst firm, or other consulting firm.

 Preferred Education and Experience

• Advanced degree and/or 15 years industry experience working for a printing vendor, industry analyst firm, or other consulting firm.

Keypoint Intelligence is an EOE
 We offer a dynamic work environment and a competitive compensation and benefits package which includes a 401k plan, medical, dental, vision, and life insurance plans.