Passionate about tech, AI and climate action? Join Kayrros, as Brand Content Manager

Founded in 2016, Kayrros is a global climate technology company and a world leader in environmental intelligence. Kayrros use satellite imagery, AI, and geo-analytics to help governments, investors and businesses understand the risks posed by the changing climate and energy landscapes and make more informed decisions.

Kayrros has recently been named one of the world’s 100 Most Influential Companies by TIME, included on Fortune's annual Change the World and is a winner of the FT Tech Champions 2022.

Kayrros has offices in Paris, Houston, New York, London, Bangalore and Singapore. For more information visit www.kayrros.com

Kayrros is building a team of talented people to positively disrupt the world’s climate governance and reshape the future of energy and the environment.

Join us to make a difference!

We are currently recruiting for our Paris office, an Brand Content Manager

Job Summary

As a Brand Content Manager at Kayrros, you will be instrumental in developing and executing a comprehensive brand content strategy. This role is pivotal in ensuring our messaging is not only compelling but also aligns seamlessly with our mission. Your responsibilities will span across creating diverse content formats, driving engagement, and collaborating with multiple teams. At the end, the Brand Content strategy is the critical asset to fuel the revenue goals by fueling the visibility, notoriety and lead generation performance.

Key Responsibilities

Content Strategy Development:

• Build, manage, and implement the global content strategy and agenda, aligning it with Kayrros brand guidelines, objectives, and target audiences.
• Actively engage with leadership and stakeholders for the review, validation, and distribution of content.

Content Creation and Management:

• Develop and oversee a variety of content formats including blog posts, social media content, whitepapers, newsletters, videos, podcasts, and more.
• Edit and proofread content to ensure it is of high quality, engaging, and adheres to Kayrros brand guidelines and tone of voice.
• Explore and expand content distribution channels, including dedicated forums, industry groups, and beyond.
• Maintain and update the Kayrros content library efficiently.

Analytics and Performance Measurement:

• Utilize analytics tools to monitor content performance and audience engagement, applying data-driven insights to refine content strategies.
• Provide regular reports on content performance, offering insights and actionable recommendations for enhancement.

SEO:

• Embed SEO best practices into content creation to boost search engine rankings and visibility.

Collaboration and Teamwork:

• Partner with the Product team to transform data points into compelling stories.
• Work closely with the PR Agency & Growth Marketing to produce content for PR and lead generation campaigns.
• Lead the design efforts in collaboration with the Brand Designer to ensure impactful content creation.
• Utilize insights from Business Analysts (SME freelance, Chief Analyst, C-Level…) to enhance content quality and relevance.

Mandatory Requirements

• Native English speaker (additional proficiency in French is a plus).
• Educational background in Journalism, Analysis, or a related field.
• Proven experience in developing content for digital channels, such as social media posts, blogs, PR, and white papers.
• Strong organizational skills.

Must-Have Attributes

• Background in Energy copywriting (with Finance being a plus).
• Exceptional skills in copywriting, editing, and storytelling.
• Acumen for lead generation: creating content that supports revenue objectives.
• Solid analytical abilities to translate complex technical information into engaging content for a non-technical audience.
• Proficiency in identifying audience touchpoints and devising effective content publication strategies.
• Interest in energy transition and climate issues.

Nice to Have

• In-depth understanding and experience in SEO, digital marketing, and social media strategies.
• Experience with content management systems and analytics tools (e.g., HubSpot, WordPress).

Why join Kayrros?

• We are a young, fast-growing tech company and are extremely passionate about what we do.

• We are located in the WeWork building on Rue la Fayette, 75009 (free drinks, events and a vibrant atmosphere).

• You will work with an international team and practice your English (or Chinese, German, Spanish, Portuguese...) on a day-to-day basis.

We encourage all qualified candidates eager to learn and grow to apply, even if you don't meet every single requirement listed above.