We are seeking a highly skilled and motivated Salesforce Marketing Cloud Builder with expertise in orchestrating omni-channel customer journeys to join our dynamic team. 

As a Sr. Associate on the channel execution team, you will play a crucial role in leveraging salesforce marketing Cloud to create engaging and personalized omni-channel marketing experience for our customers. 

 Job Responsibilities

• Design and execute marketing campaigns within salesforce marketing cloud, to ensure a unified and seamless customer experience.
• Develop and optimize customer journeys using Journey Builder, ensuring personalized and seamless experience for our customers. 
• Design and code responsive HTML email templates for effective communication with the customers 
• Collaborate with Marketing teams and other stakeholders to ensure timely execution of marketing communication across channels. 
• Setup marketing automation processes to streamline repetitive tasks and improve overall efficiency. 
• Actively participate in the hands-on process of building, testing, and deploying omni-channel marketing communication ensuring smooth and effective channel execution 
• Develop comprehensive technical/functional documentation and establish best practices documentation and user guides. 

Required qualifications, skills and capabilities: 

• Bachelor's degree in a relevant field (e.g., Information System, Information Technology, Computer Science)
• Proven experience working with Salesforce Marketing Cloud and CDP platforms.
• Expertise in utilizing Journey builder to create seamless and engaging customer experience. 
• Strong experience in designing and coding responsive HTML email templates for optima display across devices.
• Comprehensive knowledge of industry best practices in designing and implementing omni-channel journeys 
• Experience working in an Agile environment and with Agile project methodologies.