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Ingredion
Westchester, IL | Full Time
$77k-97k (estimate)
1 Week Ago
Specialist Marketing Communication Activation and Content
Ingredion Westchester, IL
$77k-97k (estimate)
Full Time | Consumer Goods 1 Week Ago
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Ingredion is Hiring a Remote Specialist Marketing Communication Activation and Content

LOCATION: Westchester Illinois REPORTS TO: Senior Manager, MarCom Development & Delivery DIRECT REPORTS: 0 GRADE: F WORKPLACE TYPE: Hybrid The Specialist, Marketing Communications Activation and Content is responsible for executing impactful marketing programs and initiatives aligned with the global integrated marketing communications (IMC) plan, inclusive of segment-specific initiatives. Your role involves planning and executing activations that resonate with our target audience, enhance brand visibility, and drive business growth globally. You'll collaborate closely with cross-functional teams, including MarCom and Digital COEs, technical teams, segment marketing, and GTM teams to ensure seamless execution. You’ll work closely with agency partner(s) as well as develop marketing calendars and execute against content planning processes. This role will report to the Senior Manager, MarCom Development & Delivery, situated in the Brand & Marketing Communications Global Center of Excellence. Core Responsibilities: Support development and execution of the global integrated marketing communications plan, a 12-month activation calendar inclusive of thought leadership, segment-specific initiatives and supporting paid, earned, owned & social media strategies, to maximize return. Support Marketing Communications planning process and deliverables for assigned programs/projects with COEs, key stakeholders, and agency partners, including development of SOWs, writing briefs/briefing agencies, creating detailed project plans, managing timelines and deliverables. Collaborate with stakeholders to define activation goals, target audience, and messaging. Communicate compelling narratives that resonate with B2B customers and prospects and develop high-quality content that educates, informs, and engages B2B audiences. Collaborate with key stakeholders to develop and deliver high quality, high impact communications and go-to-market tools for global new product launches. Coordinate with brand, creative, content creators, and agencies to produce compelling assets. Collaborate with cross-functional teams including the MarCom & Digital COEs, technical team, category & product marketing, GTM, regulatory and legal to develop effective marketing materials. Drive brand consistency across all channels, ensuring seamless messaging that emphasizes our unique value proposition and customer engagement. Working with global MarCom and Digital COEs, ensure all relevant marketing communications collateral is up to date, and maintain digital content. Coordinate creative and content development of marketing communications activities and materials including website content, thought leadership, social media content, video production, live and virtual events, and new products. Follow regulatory and legal review process for external facing materials to ensure we consistently release compliant materials. Ensure all communications materials are in line with company’s brand guidelines. Manage all assigned programs/projects within Content Management Platform (CMP) tool. Qualified candidates will have: Bachelor’s degree in Marketing, Communications, or a related field Experience in B2B marketing, with a focus on campaign management and activation, preferably within food industry A portfolio that demonstrates your abilities in marketing communications planning, design, and implementation of campaigns or major programs Proficient in Microsoft® Office applications and related business and communication tools, including Adobe® Acrobat, and content management platforms; Knowledge of Salesforce and Pardot helpful Agency management experience Required behaviors and skills: Strong communication, collaboration, and problem-solving skills Strong project management skills Ability to thrive in high performance, matrix environment Flexible, responsive and works well on own initiative Able to simplify complex / technical concepts and reduce complexity Strong interpersonal skills and excellent communicator; strong presentation skills Good copy writing skills Excellent stakeholder management skills Skilled at working across functions, diverse cultures, and geographies Relocation available: No We are an equal opportunity employer and value diversity at our company. Ingredion seeks to provide a work environment that is free from harassment and discrimination. We will not tolerate any form of discrimination based on race, color, religion, age, gender, gender identity, gender expression, national origin, ancestry, handicap or disability—mental or physical—marital status, sexual orientation, veteran status, disability resulting from military service, or any other classification protected by law (“protected classifications”). We are committed to establishing and maintaining a work environment where everyone is treated with dignity and respect. Relocation Available: Yes, Within Country Ingredion is a leading global ingredients solutions company. We make sweeteners, starches, nutrition ingredients and biomaterials that are used by customers in everyday products from foods and beverages to paper and pharmaceuticals. We turn grains, fruits, vegetables and other plant materials into ingredients that make crackers crunchy, candy sweet, yogurt creamy, lotions and creams silky, plastics biodegradable and tissues softer and stronger. Our innovative ingredient solutions help customers stay on trend with simple ingredients and gluten-free or high-fiber foods that appeal to today's consumers. Grounded in our values of Care First, Be Preferred, Everyone Belongs, Innovate Boldly and Owner's Mindset, we employ approximately 12,000 employees around the world. Our customers operate in more than 120 countries and represent 60 diverse sectors, including food, beverage, paper and corrugating, brewing and other industries. Don’t see the dream job you are looking for? Share your contact information and CV/Resume - we will reach out for exciting career opportunities! We understand that to progress our Diversity, Equity and Inclusion (DEI) journey, we must be intentional and focused on our culture, measure our improvements, identify our opportunities and seek partnerships that make a difference. Through this work, we are fostering a company full of high-performing teams and bringing a global mindset to everything we do. Business Resource Groups (BRGs) and our councils are integral to the success of our DEI strategy and inclusive culture. Please ask your Ingredion connection about our Employee Referral Process!

Job Summary

JOB TYPE

Full Time

INDUSTRY

Consumer Goods

SALARY

$77k-97k (estimate)

POST DATE

04/24/2024

EXPIRATION DATE

06/22/2024

WEBSITE

ingredion.com

HEADQUARTERS

WESTCHESTER, IL

SIZE

7,500 - 15,000

FOUNDED

1906

TYPE

Public

CEO

JAMES P ZALLIE

REVENUE

$5B - $10B

INDUSTRY

Consumer Goods

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About Ingredion

Ingredion manufactures and sells sweeteners, starches, nutrition ingredients, and biomaterials to beverage, paper, and pharmaceutical industries.

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