Overview

The Marketing Web Specialist is responsible for executing daily website updates, changes, and maintenance. Provide campaign support for digital marketing campaigns involving website interaction and/or web personalization. Make recommendations for improvement for future website development to help achieve long and short-term Credit Union goals.

Responsibilities

• Assist in monitoring and maintenance of ICCU websites.
• Assist with recurring website needs related to compliance and web security.
• Assist with developing, testing, and the implementation new web features and content.
• Analyze and report on website data (Google Analytics, Google Ads, Facebook, Google Search Console, Data Studio).
• Work with vendors and partners to organize and execute website development projects.
• Online Listing Management (Google My Business, Facebook Business Locations, Yext, etc.)
• Assist in improving Search Engine Optimization (SEO).
• Watch for, and present leadership information on emerging technologies and web trends.
• Monitor competitor websites and web strategy.
• Represent the Credit Union at community events as needed.

Qualifications

Bachelor’s Degree in Web Development, Marketing, or related field. 1-5 years of experience with a knowledge of WordPress, HTML/CSS, PHP, SEO, SQL, JavaScript, website analytics, content marketing and digital advertising. Effective UX/UI design for multiple screens, languages and accessibility a plus. Math skills, Secondary-level computer knowledge including Microsoft Office and Adobe Suite, including Photoshop, Illustrator, Adobe XD and UXPin. Good written, oral communication, and multi-tasking skills. Ability to maintain the confidentiality of Credit Union and member records at all times.

Performance Standard:

A demonstrated cooperative and positive attitude toward members and other Credit Union staff. Professional in appearance, attendance, quality, and quantity of work performed. Ability to analyze member needs, develop, and coordinate marketing activities to fit member needs with Credit Union products and services. Must be willing to comply with the Bank Secrecy Act and USA Patriot Act as implemented by Idaho Central Credit Union. Team member will be asked to work extended/unique hours.

Physical Requirements:

• Perform tasks requiring manual dexterity (processing paperwork, filing, stapling, sorting, collating, typing, counting cash, etc.)
• Sit for extended periods of time.
• Lift 20-40 pounds of office supplies (copy paper, computer paper, mail, etc).
• Some heavy lifting may be required in order to execute proper event logistics.
• Repetitive motion using wrists, hands, and fingers.
• Reach keyboards.
• Ability to operate basic office machines (calculator, computer, telephone, copy machine, fax machine, etc).

The above statements reflect the general details considered necessary to describe the essential functions of the job and should not be construed as a detailed description of all the work requirements that may be inherent of the job.

Must be eligible for membership at Idaho Central Credit Union to obtain employment.

Idaho Central Credit Union is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, age, disability, protected veteran status or other characteristics protected by law.