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Creative Marketing Director
$117k-163k (estimate)
Full Time 1 Month Ago
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Harmony Senior Services is Hiring a Creative Marketing Director Near Charleston, SC

As a Creative Director of Marketing, you will play a crucial role in shaping and executing the creative vision for our marketing and advertising initiatives.

  • Strategic Leadership: Lead the creative direction and strategy for marketing campaigns, ensuring alignment with brand objectives and business goals.
  • Content Development: Spearhead content strategy for various channels, including web, print, and digital marketing collateral, ensuring consistency and creativity.
  • Design Oversight: Oversee the design layout and visual impact of marketing materials, products, or publications, maintaining high standards of quality and creativity.
  • Brand Development: Be responsible for branding initiatives, ensuring a cohesive and compelling brand image across all marketing touchpoints.
  • Collaboration: Collaborate with cross-functional teams, including marketing, sales, and product teams, to ensure a unified and integrated approach to marketing efforts

Responsibilities include but are not limited to:

  • Lead development and implementation of marketing, advertising, and sales initiatives
  • Educate marketing team on brand identity
  • Lead product development, advertising campaigns and pricing strategies
  • Find innovative ways to connect with target audiences
  • Oversee social media marketing platforms
  • Increase brand awareness and reach across multiple platforms
  • Direct analytical data gathering and marketing/consumer test strategies
  • Direct and oversee all design and advertising ventures
  • Attend conferences, meetings, conventions, in order to stay current on market trends and new research
  • Create and adhere to marketing budgets
  • Train, and manage marketing team, including performance reviews
  • Present frequent progress reports to executives
  • Complies with all HSS Policies and Procedures, as well as state, and federal regulations
  • Ensure sales culture is in tune with "The Harmony Way"
  • Performs other duties as assigned
Requirements:
  • Bachelor's degree in marketing, communications, business administration or related field
  • 5 years extensive experience in sales, marketing, advertising and brand management
  • Proficient using Microsoft Suite and various marketing software plus proficiency in Microsoft Word, Excel and database systems is required
  • Excellent communication and presentation skills
  • Proven dynamic leadership and project management skills
  • Strategic, innovative and creative personality with a strong business acumen
  • A passion for working in and managing a fast-paced, collaborative environment
  • Adept multi-tasker with ability to quickly prioritize and effectively delegate tasks
  • Strong customer service track record with measurable results
  • Ability to present material to groups, including senior HSS management team, owner, investors, professional groups, etc.

Job Summary

JOB TYPE

Full Time

SALARY

$117k-163k (estimate)

POST DATE

03/17/2024

EXPIRATION DATE

04/14/2024

WEBSITE

harmonyseniorservices.com

HEADQUARTERS

Charleston, SC

SIZE

200 - 500

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