We are seeking a skilled, creative Video & Marketing Specialist to join the Marketing team at Genesis Products.

In this role, you’ll play a crucial part in mapping out video strategies while creating high-quality video content that supports our marketing efforts across all industries RV, Cabinets and Closets, Work & Delivery Vehicles and Commercial Interiors.

In addition, the ideal candidate will be able to support work in other mediums, including photography, print and digital design.

This is a unique opportunity to join a growing team of experienced creatives that value each other’s talents and perspectives while working together for the best possible outcomes.

As a Video & Marketing Specialist you will :

• Concept, plan, and execute video projects from start to finish including storyboarding, scripting, filming, editing, and post-production phases
• Work with cross-functional teams such as product, sales and HR to understand project objectives
• Ensure content delivered is engaging and aligns with brand guidelines and marketing strategies
• Study industry trends and best practices, bringing new techniques and technologies to the table
• Shoot, edit and enhance footage, ensuring high-quality visuals, clear audio, and smooth transitions
• Optimize video descriptions for SEO
• Manage video projects within assigned timelines and budgets
• Support customer engagement, events and tradeshows through compelling content that runs before, during and after
• Collaborate with external vendors, agencies, or freelancers when needed
• Monitor video performance metrics, such as views, engagement, and conversions, and provide insights and recommendations for future video content

Last updated : 2024-05-23