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OVERVIEW:
The Customer Acquisition Manager is a member of the Marketing team and is responsible for driving growth in outbound channels. As the Customer Acquisition Manager, you will be responsible for driving new audiences and customers to Gardener’s Supply and reporting on channel performance, ad dollar efficiency, and general marketing execution. This role will design and implement strategy across paid and search and social channels, display, television and will collaborate with our Social Media Specialist on earned social media. This role is ultimately responsible for driving new customers to Gardener’s supply website and stores and understanding the impact of all marketing efforts on this goal. The Customer Acquisition Manager will require a strong analytical skillset to understand product- and category-level performance, customer source, and ultimately working with the Customer Retention Manager to understand how new customers develop over time. The ideal candidate will bring a strong background in paid social and search, an understanding of organic search, a foundational understanding of big data, and a passion to learn and grow. Collaborative skills will be required as this role will work closely with our content team, customer retention, social media, and retail marketing managers.
RESPONSIBILITIES:
OTHER RESPONSIBILITIES:
REQUIREMENTS:
Full Time
Retail
$109k-135k (estimate)
05/03/2024
07/01/2024
gardenerssupplyinc.com
Bakersfield, CA
<25
Retail
The job skills required for Customer Acquisition Manager include Initiative, Microsoft Office, Advertising, Project Management, Collaboration, etc. Having related job skills and expertise will give you an advantage when applying to be a Customer Acquisition Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Customer Acquisition Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Customer Acquisition Manager positions, which can be used as a reference in future career path planning. As a Customer Acquisition Manager, it can be promoted into senior positions as an Account Executive - Advertising that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Customer Acquisition Manager. You can explore the career advancement for a Customer Acquisition Manager below and select your interested title to get hiring information.