SUMMARY

The role of the Agweek Director of Advertising, under the Forum Communications Company umbrella, is to drive revenue growth and lead the day to day activity of the Agweek sales organization, ensuring achievement of advertising revenue targets.

RESPONSIBILITIES

• Direct, manage, and execute the oversight of advertising sales strategy for all Agriculture-related verticals.
• Set sales goals for the advertising team, creating a culture of peak performance and sales goal attainment.
• Deploy sales metrics that manage sales organization to key standards of performance.
• Communicate with the business office in regards to revenue forecasting, payments, sales variances, etc.
• Work in collaboration with the Agweek Editor and Agweek TV product to ensure that content initiatives are supported with advertising investment.
• Review and maintain sales and vendor contracts tied to revenue performance.
• Work closely with the Vice President of Advertising Sales to align strategy and to prepare annual budgets in collaboration with corporate leadership.
• Actively participate in selling advertising to key customers and agency partners.
• Represent the local brand internally and externally through engagement with civic groups, interacting with local business leaders, and representing Agweek and AgweekTV at community events.
• Participate in ag related industry boards to demonstrate the company's commitment to the industry and to strengthen long-term relationships.
• Grow and engage industry level contacts to the benefit of all ag verticals.
• Develop a strategic plan for growing Agweek's revenue through a mix of advertising and subscription opportunities, and execute against set initiatives with support from internal teams.
• Collaborate with the company's circulation, audience engagement, and marketing teams to optimize revenue performance across each revenue channel.
• Monitor the competitive landscape and recommend changes to increase revenue performance.
• Provide leadership and guidance for employees to ensure that the division meets company expectations and delivers quality service and product to the community
• Actively recruit, hire, train, retain and develop top sales talent.
• Set tone for Agweek and AgweekTV making sure employees are challenged, supported, understand expectations, and are held accountable.
• Actively engage in company-wide innovation and continuous improvement projects.

REQUIREMENTS

• Bachelor degree or equivalent in related field; and six to ten years of related experience and/or training; a comparable combination would be considered.
• Proven history of successful leadership: visionary, high energy, self-managing, effective communicator, fosters creativity and innovation, and manages complexity.
• Ability to identify talent, create and develop teams, and build trust and engagement.
• Capability to identify and capitalize on opportunities quickly; ability to maintain effective balance between strategic and tactical priorities; capacity to drive change and deal with ambiguity.
• Demonstrated ability to establish transparent, candid relationships while maintaining high standards of integrity; capability to present unvarnished truth in a constructive manner.
• Experience cultivating an active network of relationships, driving collaboration and alignment, relating well to key colleagues and connecting with all employees.
• Well-developed oral and written communications abilities.
• The highest ethical standards, integrity and professionalism are assumed.
• Must possess a valid driver's license and a driving record that is insurable by the company
• Must carry an acceptable level of vehicle insurance as required by the company

At Forum Communications Company, our legacy is deeply rooted in harnessing the power of communication to connect and inform people in the communities we serve. Since 1917, everything we do is driven by creating and sharing information, ideas, and insights.

Today, we're a leading media and technology company that's home to a family of people whose passion and purpose is fueled by collaboration and innovation. We believe in supporting each other, working hard towards common goals and having fun.

Come for the perks: Excellent employee culture, competitive pay, 401(k), company-paid volunteer time, health and wellness initiatives for all employees. Additional perks for full-time positions include: comprehensive benefits package, generous paid time off, paid holidays and paid time off for birthday, paid parental and pregnancy disability leave for qualifying employees.

Stay for the people: Family-owned and operated since 1917, development and growth opportunities, inclusive, creative culture, safe working environment, employees of all ages and backgrounds, positive collaboration.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law. FCC currently does not offer employer sponsorship.