Overview

The Marketing & Sales Manager is a highly collaborative role that contributes to the development of sales and marketing strategies that build on the commercial success we’ve achieved since opening in the Fall of 2021. Leading a team of two sales and marketing professionals, and working closely with other contributors from across Flyover and Pursuit, the Marketing & Sales Manager will ensure our marketing, advertising, media, and sales channel strategies are driving strong returns and rapidly growing our business. The Marketing & Sales Manager will also liaise with our brand and guest experience teams to ensure we are delivering a truly exceptional and differentiated experience to all our guests.

What you will do

• Collaborate with the Director, Marketing & Sales, Flyover Las Vegas on creation of annual plans and budget, including optimizing marketing and sales strategies that increase brand awareness, engagement and conversion in collaboration with the larger marketing and sales support teams.
• Leverage the support of the larger Pursuit organization and external agencies to deliver targeted, relevant and effective marketing communications, promotions, social engagement, website conversion, brand experience and ultimately increased attraction ticket sales.
• Develop and optimize all Flyover Las Vegas partner relationships and contracts
• Work closely with Revenue Maximization and Reservations teams to ensure proper inventory allocation and utilization
• Be a brand advocate for Flyover, constantly evaluating and ensuring all touchpoints within the guest experience align to brand.
• Lead/own relationships with local sales and marketing partners, DMOs, tourism authorities and boards.
• Assist with media, influencer and partner visits including the management of all in-market FAM logistics.
• Project manage the creation of signage and other in-property activations, and act as the point person for other departments when requesting updated and/or new signage.
• Provide guidance to the web development team on updates and maintaining content on the website and work with other members of the Pursuit digital marketing team to increase the overall conversion rate and user experience.
• Compile weekly and monthly marketing and sales performance reports and working with the Director, Flyover Las Vegas to provide insight on such reports.
• Manage the marketing and sales budget and have the ability to process invoices and update the budget as directed by the Director, Marketing & Sales, Flyover Las Vegas to provide insight on such reports.
• Support the Director, Marketing & Sales, Flyover Las Vegas to provide insight on such reports. and the larger Pursuit marketing team with all other tasks as directed.

This list describes a lot of what a Marketing & Sales Manager does, but no job description can anticipate every single issue or project that could come up. Pursuit and Flyover might need to reduce, add, or change job tasks from time to time.

Ideal Experience and skills

• Bachelor’s degree in marketing, communications, resort management, tourism or general business is preferred
• Minimum 5 years’ marketing and sales experience within the Las Vegas market required
• Strong knowledge of hospitality, marketing, sales public relations and accounting principles is required
• Advanced computer knowledge is required: MS Office, Adobe CS suite, digital marketing, social media
• Excellent oral & written communications skills required; including public speaking
• Fluent in English
• Ability to build & maintain professional relationships required within all divisions of Flyover, Pursuit, Viad, local community organizations and our suppliers & vendors
• A valid driver’s license is required
• A valid United States passport is required

To handle this job successfully, any person hired has to be able to perform each task well. Flyover Las Vegas will make any reasonable accommodation possible to help a person with disabilities to perform their job. This job is based in Las Vegas, NV with Pursuit’s Flyover team. Pursuit strongly recommends all staff to be fully vaccinated against COVID-19; as vaccine policies vary between the US and Canada, some unvaccinated candidates may be subject to certain restrictions. 

Pursuit is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, age, disability, veteran status, and other protected characteristics.

Applications will be taken on a continuous basis until the role is filled.

 ABOUT PURSUIT 

Pursuit is an attractions and hospitality company that owns and operates a collection of inspiring and unforgettable experiences in iconic destinations. Pursuit’s elevated hospitality experiences enable visitors to discover and connect with world-class attractions, distinctive lodges and engaging tours in stunning national parks and renowned global travel locations, in addition to experiencing our growing collection of FlyOver Attractions in the vibrant cities of Vancouver, Reykjavik, Las Vegas and Chicago, (opening March 2024.) With a strategic direction to build an expanding portfolio of extraordinary travel experiences, Pursuit remains focused on delivering iconic, unforgettable and inspiring experiences in the world’s best places. Pursuit is part of Viad Corp (NYSE: VVI). For more information visit www.pursuitcollection.com

What is the compensation for this role?

80,000-90,000

Closing

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