About 55

Part of the Brandtech Group, fifty-five is a 300 person global data company that helps brands collect, analyze and activate their data across paid, earned and owned channels to increase their marketing ROI and improve customer acquisition and retention. Headquartered in Paris with offices in New York, London, Geneva, Hong Kong, Taipei, Shenzhen and Shanghai, the data company was named by Deloitte as one of the fastest-growing tech firms in Europe, thanks to its unique technology approach combining talent with software and service expertise. fifty-five is a top-tier global Google Marketing Platform Sales Partner and a global Google Cloud Platform Marketing Analytics Certified Partner.

About the Position

The role of the Expertise Lead, Google Analytics is to be a subject matter expert in all things related to web analytics deployment and practice, from reporting to activation of the data primarily on owned digital assets (website, mobile apps, CRM). As part of the fifty-five Expertise and Innovation department, you will work with both our engineers (front-end & cloud) and our consulting team, particularly in the context of solution design, prototyping and methodology design & delivery.

• Bachelors Degree
• Minimum 3-5 years of technical Analytics & Insights experience
• Hands on experience in end to end web & app analytics deployment
• Proficiency with front-end programming languages such as Javascript
• Proficiency with tag management systems such as GTM and Tealium
• Knowledge of reporting animation solutions, having designed and automated at least one set of reporting
• Strong problem solving and analytical skills
• Good understanding of the Tech and Digital industry

Favorable Experience

• Experience using Google Cloud Platform, SQL and Python
• Experience developing API- based solutions
• Advanced Adobe Analytics deployment experience
• Enterprise-level Google Analytics 360 Deployment
• Familiarity with modern audience management tools such as CDPS

Responsibilities

Delivery

• Being the primary stakeholder for analytics & martech deployment projects
• Evaluation of business & technical requirements
• Measurement plan creation
• Supervision of delivery
• Supporting the technical solution design for data consulting projects
• Use case definition
• Architecture design
• Regulatory compliance
• Solution deployment

Expertise

• Researching advances in analytics, martech and adtech world & keeping the team up to date
• Designing & delivering internal and external training sessions
• Ensuring best-practice deployment by setting and facilitating the use of 55 frameworks

Business Development

• Acting as a pre-sales engineer for enterprise-level data consulting projects
• Supporting business development for proprietary & licenced (primarily Google Analytics 360) analytics solutions

• Competitive salary range based on experience: $96,000-$135,000
• Generous PTO
• Benefits eligibility upon hire, including medical, dental, vision and 401K
• US headquarters in prime NYC neighborhood- Soho
• Remote setup stipend
• Monthly connectivity stipend
• Travel opportunities
• Professional development

Equal Employment Opportunity

55 US Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.