Position: eCommerce Listing Writer

Location: Must be in Houston

Job Type: Full-Time

Company Overview:

Estella Collection is a rapidly growing fine jewelry brand based in Houston, Texas. Our team is led by career jewelers, with 50 years of industry experience between them. We're on a mission to modernize the jewelry buying process for consumers. Through our online store and selling channels, we offer best-in-class solid gold and diamond jewelry designed for style, comfort, and versatility. We are a team of passionate self-starters that roll up our sleeves and get it done. We work in a very fast-paced and collaborative environment. If you’re a fan of beautiful luxury products, ready to fearlessly upgrade your abilities, take risks, and take responsibility, this could be the place for you!

We are currently looking for an experienced listing writer to help us grow our rapidly expanding core business and new business endeavors. This position requires the candidate to be familiar with all leading marketplaces and best practices for each. You will work with our head of operations and CEO. The right candidate will need to be a self-starter and be able to manage existing marketplaces, and eventually add new marketplaces. We need someone who is experienced and can hit the ground running to allow us to implement expansion plans properly.

Job Overview:

We are seeking a talented and detail-oriented Ecommerce Listing Writer to join our team. The ideal candidate will have a passion for writing, a keen eye for detail, and a strong understanding of ecommerce best practices. In this role, you will be responsible for creating compelling product listings that effectively showcase our products and drive sales.

Responsibilities:

• Responsible for telling compelling online product descriptions speaking to both features and benefits in an informative, accurate, engaging way that is always customer-centric and follows SEO best practices. Also focus on keyword/SEO selection per channel.
• Writes all online product copy which includes naming products, writing descriptions, tracking merchant changes, loading copy, proofing, and making updates using SEO best practices across all channels as needed (Shopify, Etsy, Amazon, Google, Meta, eBay, Walmart).
• Proofreads copy for spelling, grammar, formatting, clarity, accuracy of detail, and most importantly consistency of brand voice & style. Knows and understands SEO guidelines to optimize all organic content for maximum ranking.
• Optimize store content (Website, Amazon A content, Etsy storefront, FAQs across channels, etc.), product pages, SEO, and browse categorization to increase visibility and organic rankings. Remerchandise website and all channels based on seasonality and conversion tactics following the marketing team calendar (change the lingo according to marketing calendar ex. Sales, mother’s day, christmas)
• Proactively seek growth opportunities and marketplace tactics that accelerate revenue, enhance customer experience, grow market share, improve search ranking, drive organic traffic and increase conversions. Maintain current knowledge of industry trends, opportunities, channels, products, and competitors.
• Audit competitor content to create copy that provides more value to users and support the delivery of copy for key communications across digital channels. Perform competitive audits, dive into the online presences and strategies of our competitors, surfacing takeaways and lessons that you can use to inform our channel strategy down the road.
• Communicate with customers on their product questions, order inquiries, and other information they may need. Monitor customer reviews and questions to ensure our content sets the correct expectations upfront and address any concerns in a timely and satisfactory manner.
• Ensuring the timely resolution of customer issues or comments, improve/eliminate returns. Create a system to ensure that returns are logged accurately and promptly so that inventory remains current. Create a system to track customer return notes, communicating return reasons, customer feedback, and any other relevant information to see patterns and how we can improve.
• Identify shifts in consumer shopping behavior and adapt strategy to meet objectives continuously.
• Measure and report performance metrics (acquisition, engagement, conversion) of all organic channels on a weekly basis to communicate back on SEO and listing performance and makes changes as necessary providing insights, understanding channel performance and making recommendations. Dive deep into available channel data to discover opportunities for growth.
• Communicates with the team to make sure all key product elements, marketing points and SEO optimizations are represented in product photos and all other listing material.
• Work with the team to forecast demand and maintain proper inventory levels across channels.
• Create a strong brand presence through collaborating with team for effective content strategy, development, and management across all channels. Works with team to develop new ad assets that can be used across various e-commerce channels.
• Pays attention to production schedule deadlines, is aware of product release schedule and devotes time necessary to meet those deadlines for product launches.
• Ability to enter and manage data on large spreadsheets with information that is stored in several places (Dropbox, Google Docs, Excel, etc.)
• Help with shipments and content creation

Bachelor's degree in English, Marketing, Communications, or related field preferred.Knowledge of Amazon campaign is a plus.

Benefits:

Competitive salary commensurate with experience.

Opportunities for career growth and professional development.

Vibrant and collaborative work culture with a focus on innovation and creativity.

If you are passionate about writing and eager to make an impact in the ecommerce industry, we would love to hear from you!

Estella Collection is an equal opportunity employer and values diversity in the workplace. We encourage candidates of all backgrounds to apply.

To Apply:

Please include your resume, a cover letter explaining why you're the perfect fit for Estella Collection, and a portfolio of your best writing work.

We look forward to seeing your creativity shine at Estella Collection!

Job Type: Full-time

Pay: $15.00 - $20.00 per hour

Benefits:

• Paid time off

Schedule:

• 8 hour shift

Experience:

• Marketing: 1 year (Preferred)

Ability to Commute:

• Houston, TX 77074 (Required)

Ability to Relocate:

• Houston, TX 77074: Relocate before starting work (Required)

Work Location: In person