Description

Position: Business Planning Manager – Srixon

REPORTING RELATIONSHIPS

Reports to: General Manager - Brand Planning

BASIC FUNCTION

The Srixon Business Planning Manager is responsible for the sales and profit of the North American Business Unit. This includes, but isn’t limited to, sales forecasting, tracking and updates, setting inventory targets and working to achieve them, developing marketing strategies and executing them within budget, and communicating to the various teams within the organization to achieve the goals of the brand.

RESPONSIBILITIES

Specific responsibilities for the USA and Canada are (responsibilities that apply to Canada are denoted with an *):

1. Brand Management

a. Product range selection *

b. Product planning *

c. Brand / Product presentations (in conjunction with R&D to the sales team) *

2. Setting Sales Forecast

a. Revenue target * (B1 - B2 - B3 - B4 – MTP)

b. Develop Sales Programs

c. Sales Promotions*

d. Distribution Target *

e. Closeout Strategy *

f. Pricing Models *

g. Sales Analysis *

h. Sales Structure

i. Custom Offerings

3. Marketing

a. Develop marketing plan

i. Media Plan (TV Print Digital)

ii. Field Promotion

iii. Pop

iv. Brand Ambassadors / Staff

b. Manage Marketing Budget

c. Custom offerings (Balls and Clubs)

d. Creative Direction *

4. Sales and Operations Planning (SOP)

a. SOP presentation

b. Forecast review and Management

c. Inventory Management *

i. Oversee purchasing *

ii. Manage Inventory levels *

iii. Manage Inventory Holding *

iv. Clearance programs *

v. Product range review *

vi. PO approval *

TRAVEL

A moderate amount of travel should be expected – 4-5 trips per year

EXPECATIONS AND MEASUREMENTS OF PERFORMANCE

A knowledge of golf and business planning / forecasting would be an asset for the Srixon Business Planning Manager. Additionally, expectations performance measurements for this position are:

• Deadlines: Projects and tasks are effectively managed through completion in a timely fashion deadlines/milestones are met.
• Organization: Projects are well organized, kept on track, and followed through to completion
• Communication: All information, reports, and progress associated with projects and executions are communicated effectively with stakeholders.
• Quality of Work: Content created is free from errors and aligned with brand positions and strategies.
• Teamwork: Projects and interactions with colleagues are constructive, collaborative, professional, respectful, and effective.

Strong numerical skills and data analytics is required.

All of the expectations outlined above will be monitored by comparative assessments, interviews with managers/colleagues/direct reports, and evaluation by the General Manager – Brand Planning. When possible, objective quantitative measures will be used.

Qualifications

8 years of experience in business, forecasting, and/or brand planning.

Strong Analytical Skills

Strong knowledge of golf and the golf industry