At Dr. Reddy's "Good Health Can't Wait"By joining Dr. Reddy’s, you will contribute to making the breakthroughs of tomorrow a reality today! From making medicines more affordable to discovering innovative treatment options to satisfy unmet medical needs, we are dedicated to helping people lead longer and healthier lives. We are seeking dynamic and energetic individuals ready to inspire, ready to make a difference for their community and every community.
Diversity, Equity & InclusionAt Dr. Reddy’s, we are deeply committed to building a diverse, equitable and inclusive workplace where everyone belongs and is valued for their contributions to the team. We are most interested in finding the best candidate for the role and are open to exploring candidates with a less traditional background. 
Purpose:

We are seeking a US Head of Marketing, Biologics, who will have a strong track record in the biologics space, to lead our marketing strategy for our biologic and biosimilar portfolio.The Head of Marketing will build and lead the marketing function at Dr. Reddy’s and play a critical role in developing, and implementing the strategy for our biologic portfolio.The ideal candidate will have significant experience in biologic and/or biosimilar product launches, passion for the commercialization of biologics, and a deep understanding of the US healthcare market.

He/she will be a key member of the US Biologics Leadership Team, reporting to the Head of Commercial, Biologics North America and will be the marketing subject matter expert for Dr. Reddy’s biologic portfolio.He/she will lead a team of US marketing professionals including HCP marketing, Medical Education, and Consumer/Digital.He/she will develop strategic and tactical plans for the US biologics portfolio in partnership across the Head of Payer, Medical, Sales and Insights.

Responsibilities:

·Lead the marketing function and play a leadership role in designing and implementing the brand strategy for the biologics portfolio.

·Develop lifecycle plans for core brands.Participate in portfolio selection process for biosimilar and biologic pipeline.

·Develop promotional materials for sales team.Partner with sales training teams on brand strategies and promotional materials.

·Develop corporate go-to-market narrative for Dr. Reddy’s Biologic business unit

·Build and lead a team of US marketing professionals to include HCP marketing, Promotional Medical Education, Consumer, and Digital.

·Identify, on-board and manage advertising agencies who support execution of brand strategies.

·Provide regular updates to US leadership on KPI metrics, market trends, and brand performance

·Organize company presence and activities at targeted US medical congresses.Lead company engagement strategy with HCP opinion leaders.

·Ensure compliance with all applicable internal guidelines and policies

·Establish and promote a positive and highly productive working partnership with internal and external stakeholders.

Qualifications / Skills:

·Lead the marketing function and play a leadership role in designing and implementing the brand strategy for the biologics portfolio.

·Develop lifecycle plans for core brands.Participate in portfolio selection process for biosimilar and biologic pipeline.

·Develop promotional materials for sales team.Partner with sales training teams on brand strategies and promotional materials.

·Develop corporate go-to-market narrative for Dr. Reddy’s Biologic business unit

·Build and lead a team of US marketing professionals to include HCP marketing, Promotional Medical Education, Consumer, and Digital.

·Identify, on-board and manage advertising agencies who support execution of brand strategies.

·Provide regular updates to US leadership on KPI metrics, market trends, and brand performance

·Organize company presence and activities at targeted US medical congresses.Lead company engagement strategy with HCP opinion leaders.

·Ensure compliance with all applicable internal guidelines and policies

·Establish and promote a positive and highly productive working partnership with internal and external stakeholders

Qualifications

·The ideal candidate will have significant marketing and product launch experience in the biologic and/or biosimilar space.Therapeutic areas strongly preferred are Rheumatology and Oncology.

·Preferred 15 years of experience in the biopharmaceutical industry, with 10 years in marketing roles.

·Outstanding management experience, leadership and communication skills

·Bachelors required; advanced degree preferred from recognized university (MBA, Phar.D., PhD)

·Must possess executive presence and the ability to lead the marketing team

·Proven leadership skills, analytical, and negotiation skills

·Ability to travel as needed, domestically and internationally

Must be a U.S. citizen or lawful permanent resident of U.S. or otherwise authorized to work in the U.S. without requiring sponsorship now or in the future.COVID-19 Vaccination

Getting vaccinated remains the most effective way to halt the spread of the COVID-19 pandemic, and Dr. Reddy’s encourages all employees to be vaccinated. At this time, vaccinations are not mandated for Princeton-based employees but may become required in the future.

Equal Opportunity Employer:

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.