Company Overview

DocuSign helps organizations connect and automate how they agree. Our flagship product, eSignature, is the world’s #1 way to sign electronically on practically any device, from virtually anywhere, at any time. Today, more than a million customers and a billion users in over 180 countries use DocuSign to accelerate the process of doing business and simplify people’s lives.

What you'll do

You will be a hands-on analytics leader for DocuSign’s Lifecycle marketing campaigns. You will work with complex data, measure and benchmark campaign performance, design and run experiments to evaluate campaign effectiveness, and play a critical part in continuously optimizing the omni-channel campaign strategies in all stages of customer journey worldwide. You will partner closely with teams including, but not limited to Lifecycle Marketing, Campaign Operations, and Data Science. 

You will excel as a trusted advisor, creative thinker, and exceptional problem-solver with a demonstrated ability to structure and navigate complex problems and processes. You can simultaneously think strategically and take a hands-on approach to deep dive into our data to deliver high level or detailed well-structured models and analysis depending on the business need. You will succeed by combining analytical insight, technical proficiency, business acumen, and the ability to collaborate and influence your key partners and cross-functional teams.

This role is an individual contributor role reporting to the Sr. Growth Marketing Analytics & Data Science Manager.

Responsibility

• Drive analytics and KPIs for key lifecycle marketing campaigns across channels (Email, in-product messaging, chat, web etc.) and across customer journey stages - acquisition, onboard & engage, convert, grow and retain
• Identify and analyze metrics to measure and optimize marketing campaign strategies and spend
• Build, maintain, and monitor dashboards for campaigns to quickly understand performance and spot trends/outliers 
• Conduct in-depth analysis of cohort performance and incrementality tied to campaign experiments
• Partner with cross-functional teams in Lifecycle Marketing and Campaign Operations to enhance existing campaign audience segmentation models and targeting tactics 
• Support the experimentation roadmap for digital experiences: identify and prioritize opportunities, write test charters, partner with fellow analysts and data scientists on analysis and recommendations to stakeholders

Job Designation

Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation

Positions at DocuSign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within DocuSign. DocuSign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

What you bring

Basic 

• Bachelor’s Degree in a quantitative field (Statistics, Data Science, Finance, Math, CS, or related) with 5 years of relevant experience in customer behavior analytics, or Advanced Degree in a quantitative field with 3 years of relevant experience
• 3 years of SQL skills with excellent hands-on experience in creating complexqueries across multiple database schemas
• 2 years hands-on experience with marketing and campaign measurement
• 1 years hands-on experience in A/B testing and experimentation with history of arriving at conclusive results
• Experience building dashboards in Tableau, Qlik, PowerBI or equivalent
• Experience with Statistics concepts and analysis, e.g., hypothesis testing, regression, experimental design, etc.
• Experience utilizing both qualitative and quantitative analysis techniques
• Comfortable with loosely defined requirements where you exercise your analytical skills to collaborate with the rest of the team to build solutions

Preferred 

• Advanced spreadsheet modeling skills including pivot tables and complex formulas
• Excellent communication and presentation skills with the ability to present complex data analysis, insights, and recommendations to senior leadership
• Experience optimizing campaigns to achieve world class conversion rates
• Good familiarity with the principles of data science and data engineering
• Experience in at least one programming language (e.g. Python, R, Scala/Spark , Perl etc)
• Attention to detail with focus on data quality, data consistency and criticality
• Advanced data analysis skills – e.g., database query construction, data warehousing, forecasting, data mining and experience in business analysis
• Exposure to big data platforms – Snowflake, Redshift, Azure, Matillion, Alteryx, etc.

Wage Transparency

Based on applicable legislation, the below details pay ranges in the following locations:

California: $118,300 - $182,775 base salary

This role is also eligible for bonus, equity and benefits.

Global benefits provide options for the following:

• Paid Time Off: earned time off, as well as paid company holidays based on region
• Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
• Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
• Retirement Plans: select retirement and pension programs with potential for employer contributions
• Learning and Development: options for coaching, online courses and education reimbursements
• Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events

Life at DocuSign

Working here

DocuSign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At DocuSign, everything is equal.

We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.

Accommodation

DocuSign provides reasonable accommodations for qualified individuals with disabilities in job application procedures. If you need such an accommodation, including if you need accommodation to properly utilize our online system, you may contact us at accommodations@docusign.com.

If you experience any technical difficulties or issues during the application process, or with our interview tools, please reach out to us at taops@docusign.com for assistance.

Applicant and Candidate Privacy Notice

States Not Eligible for Employment

This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.

EEO Statement

It's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. DocuSign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.

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