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Social Media Specialist
Approved Freight San Diego, CA
Apply
$78k-99k (estimate)
Full Time 2 Weeks Ago
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Approved Freight is Hiring a Social Media Specialist Near San Diego, CA

Our headquarters is in San Diego, CA and this remote position requires regular and frequent visits to our San Diego headquarters and occasional visits to our City of Industry location. We are not offering relocation or travel assistance. The DeWitt Companies is a fourth-generation, family-owned operation whose mission is to provide world-class transportation services to households, businesses, and military personnel around the globe The payrate for this position is from $24/hr - $27/hr.
Title: Social Media Specialist
Responsibilities: The Social Media Specialist is responsible for heightening brand awareness and increasing customer traffic and sales by building strong and diverse social media engagement. The Social Media Specialist creates content and engages in the social conversation across all channels/platforms, and coordinates all day-to-day social activities including posting, creating content, and interacting. They also bear corporate communication duties aimed at fostering a cohesive corporate identity, thereby fostering a sense of connection among all business units. They support marketing and business operations leaders by providing timely and incisive reports, briefs, competitive overviews, and metric reports. The candidate will be required to perform, but not limited to, the following:
  • Oversee day-to-day social media presence and calendar.
  • Writing editorial/social copy, creating graphics and visual content.
  • Engage the community by writing and responding with clear and professional written and visual messages.
  • Ensure all content is consistent with branding, positioning, voice, and messaging.
  • Assists with the development of comprehensive social media programs that support the company strategy by increasing brand visibility and traffic to social platforms.
  • Manage community relationships by monitoring, listening, and responding.
  • Utilize software tools and real time chat/DMs to communicate.
  • Actively monitor channels for key issues and post timely updates.
  • Monitors the social media activities of competitors.
  • Develop content for multiple business units across a variety of channels including:
  • LinkedIn, Facebook, Google Business Profile, Twitter, Instagram, TikTok, YouTube, Yelp!, etc.
  • Increase engagement, followers, and sign-ups.
  • Manage organic social media and content calendars.
  • Promotes the utilization of new and relevant social media methods into the Company’s marketing culture.
  • Utilizes all available analytics to measure the effectiveness of the company’s social media messages and overall footprint.
  • Track and measure success of programs. Communicate results and provide recommendations for future programs.
  • Leverage messaging, content, promotions, and press, to build earned media presence.
  • Participates in the ideation, development, and execution of marketing campaigns.
  • Act as the “tip of the spear” for the marketing teams corporate communications initiatives which include internal company newsletter, internal company slide presentations, onboarding visual creations, event support at our Southern California locations, along with other evolving needs.
  • Responsible for supporting other marketing efforts as assigned.
Qualifications
  • 1 years of related corporate social media management experience required.
  • Bachelor’s degree in Advertising, Marketing, Communications, or related field required
    Ability to work with design tools (Canva, Photoshop, etc.)
  • Strong copywriting skills pertaining to social media postsand corporate communications.
  • Content management and analytics tools experience Google Analytics, Sprout Social, etc.)
  • Extensive knowledge of Facebook, Twitter, Instagram, LinkedIn, TikTok and other relevant social media networks
  • Proficient in using multi-social posting programs such as AgoraPulse, Hootsuite, and HubSpot
  • Engaging and outgoing personality leveraged to create a positive and connected atmosphere leading to business unit and company engagement.
  • Strong computer skills using Microsoft Office and Adobe Suites
  • An in-depth knowledge of varied social media platforms and analytics from a corporate perspective is required.
  • Relevant experience in determining a target audience and how to cater unique marketing campaigns to capture their attention.
  • Excellent overall communication skills with the ability to engage varied demographics.
Benefits:
  • Medical and Dental Insurance - 100% paid by employer!
  • Vision
  • 401(k) with Match
  • Paid Time Off
  • 11 Paid Federal Holidays
  • Flexible Spending Accounts (FSA) and Supplemental Benefits
  • Employee Assistance Program (EAP)
  • Yearly performance Reviews
  • Monthly Team Celebrations
https://www.thedewittcompanies.com/ccpa/Equal Opportunity Employer

Job Summary

JOB TYPE

Full Time

SALARY

$78k-99k (estimate)

POST DATE

04/27/2024

EXPIRATION DATE

05/16/2024

WEBSITE

approvedforwarders.com

HEADQUARTERS

La Puente, CA

SIZE

50 - 100

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The following is the career advancement route for Social Media Specialist positions, which can be used as a reference in future career path planning. As a Social Media Specialist, it can be promoted into senior positions as a Social Media Analyst, Sr. that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Social Media Specialist. You can explore the career advancement for a Social Media Specialist below and select your interested title to get hiring information.

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If you are interested in becoming a Social Media Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Social Media Specialist for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Social Media Specialist job description and responsibilities

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They are the ones who create and publish content, build followings, manage online communities, and cultivate a social media presence.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Social Media Specialist jobs

Most companies have social media specialists for one of a few reasons.

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Apply to Relevant Social Media Jobs.

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Earn a degree or gain relevant work experience as a Social Media Specialist.

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Learn how to use social media and general marketing analytics.

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Stay Flexible and Aware of Social Media Trends.

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Step 3: View the best colleges and universities for Social Media Specialist.

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