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The Disney Advertising Sales Account Executive will be focused on growing overall programmatic revenue with a focus on mid-market clients across the Disney portfolio of properties including: ABC, ABC News, ABC Owned Television Stations, Disney , ESPN, Freeform, FX, Hulu & Nat Geo for their defined region.
As an Account Executive at Disney, you will be focused on driving revenue from mid-market Agencies & regional client direct Trading Desks, Linear & Addressable TV buying teams, Demand Side Platforms and those clients who have chosen to bring Programmatic Buying in-house. This position will act as the day-to-day point of contact for all Disney programmatic sales efforts. Through partnership with sales and the client, this position will oversee all aspects of campaign implementation from initial engagement to interpretation of results in order to provide the following services below.
Responsibilities and Duties of the Role:
Act as subject matter expert and consultant to our clients to maximize programmatic revenue within your dedicated Agency Holding Company, Industry Vertical or Demand Side Platform (DSP)
Build on the strengths of the Disney portfolio of product offerings with a focus on new business while renewing and up-selling existing clients
Prepare proposals and respond to RFP’s with a high degree of professionalism, quality and in a timely manner
Collaborate with Disney Ad Sales Operations, Marketing, Research, and Revenue Yield Management to ensure client’s needs are being fulfilled
Meet and exceed sales g Develop pro-active sales strategies and sales plans for assigned accounts within your respective region oals for Disney Ad Sales Addressable Team
Develop pro-active sales strategies and sales plans for assigned accounts within your respective region
Create and design powerful and persuasive presentations to clients
Prospect, identify and qualify new clients across Disney's various portfolio
Stay current on video advertising trends and innovations, especially within assigned region
Required Experience, Skills, Training:
5 years required; 6 years preferred of media sales experience
Extensive agency and industry vertical including DSP, SSP, and Agency trading team contacts within the assigned region.
Preferred Experience, Skills, Training:
Proven strategic thinker with the ability to analyze data and translate it into specific and measurable tactics, actions, and outcomes.
Problem solver with the ability to collaborate and work across functions.
Understanding of how our clients set priorities and performance goals, and how we can align our product portfolio to best fulfill those needs
Extensive knowledge on how programmatic/digital media is bought and sold, including fluency in ad tech
Excellent written, verbal and interpersonal communication skills
Ability to multi-task, make decisions and manage at entrepreneurial speed
Strong, confident presentation skills
#DisneyAdvertising
Full Time
$88k-116k (estimate)
05/13/2024
05/25/2024
The job skills required for Account Executive include Presentation, Advertising, Innovation, etc. Having related job skills and expertise will give you an advantage when applying to be an Account Executive. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Account Executive. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Account Executive positions, which can be used as a reference in future career path planning. As an Account Executive, it can be promoted into senior positions as an Account Manager IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Account Executive. You can explore the career advancement for an Account Executive below and select your interested title to get hiring information.