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demo247
San Francisco, CA | Other
$72k-97k (estimate)
9 Months Ago
Demo160: Core Template TEMC
San Francisco, CA | Other
$82k-110k (estimate)
1 Month Ago
Media Planner
demo247 San Francisco, CA
$72k-97k (estimate)
Other 9 Months Ago
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demo247 is Hiring a Media Planner Near San Francisco, CA

Overview

We are looking for a Media Planner to shape and execute effective advertising campaigns. Your job will be to identify and reach target audiences, as well as evaluate campaign success.

To succeed in this role, you should be a skilled communicator and decision-maker who can collaborate well with various teams. Knowledge of market research and a willingness to follow media trends are essential.

Your goal will be to optimize media marketing campaigns to increase brand awareness and help achieve business goals.

Responsibilities
  • Collect and analyze market data
  • Identify target audiences and understand their behavior and habits
  • Determine the best media outlet mix for our campaigns
  • Optimize ad campaigns according to geographic exposure, frequency, time spans and more
  • Allocate budgets and monitor costs
  • Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
  • Evaluate the success of media strategies and campaigns
Qualifications
  • Proven experienceas a Media Planner; experience in digital media is preferred
  • Broad knowledge of media channels
  • Familiarity with campaign evaluation metrics and media buying
  • Working knowledge of analytics tools (e.g. GfK MRI, MOAT, Nielsen IMS)
  • Excellent communication and teamwork skills
  • An analytical mind with an aptitude for statistics and math
  • Strong decision-making skills
  • BSc/BA in Marketing, Business Administration or similar field

Job Summary

JOB TYPE

Other

SALARY

$72k-97k (estimate)

POST DATE

07/19/2022

EXPIRATION DATE

03/19/2023

The job skills required for Media Planner include Digital Media, Advertising, Media Buying, MRI, Teamwork, Decision Making, etc. Having related job skills and expertise will give you an advantage when applying to be a Media Planner. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Media Planner. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Media Planner positions, which can be used as a reference in future career path planning. As a Media Planner, it can be promoted into senior positions as an Advertising Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Media Planner. You can explore the career advancement for a Media Planner below and select your interested title to get hiring information.

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