Anticipated End Date:
2024-05-20
Position Title:
Digital Healthcare Marketing Analyst
Job Description:
Digital Healthcare Marketing Analyst
Location: This position will work a hybrid model (remote and office). The Ideal candidate will live within 50 miles of one of our Elevance Health PulsePoint locations in Chicago, IL ; Atlanta, GA ; and Denver, CO .
The Digital Healthcare Marketing Analyst will be responsible for leveraging advanced analytics to extract valuable insights from healthcare and digital marketing data. It will utilize AI and Data Science methodologies, the role showcases increased value and improved quality. This job entails precise analysis of healthcare digital consumer behavior, preferences, and interests, which empowers marketers to assess the efficacy of marketing campaigns, identify emerging trends, and refine marketing strategies to yield improved outcomes
How you will make an impact:

• Leveraging analytical data insights to support the development of business solutions based on quality, usage, cost, and other critical determinants.
• Designing and developing analytics to support digital and clinical member management programs.
• One specific focus is marketing outreach analytics including creating targeting lists, implementing measurement strategies, and creating optimization recommendations for product management.
• Creating tools to evaluate marketing, clinical, utilization, and financial results to validate their value to the business.
• Prepares analytical data sets in support of modeling studies.
• Build, test, and validate statistical models.
• Publishes results and address constraints/limitations with high level business partners.
• Proactively collaborates with business partners to determine identified population segments and develop actionable plans to enable the identification of patterns related to quality, use, cost and other variables.
• Assisting and learning about the creation of predictive modeling/machine learning models to enhance business efficiency.

Minimum Requirements:
Requires BS, BA, MS, MA, or PhD with concentration in a quantitative discipline such as statistics, computer science, cognitive science, economics, or operations research, a minimum of 3 years direct experience programming large, multi-source datasets with SAS required, and a minimum of 3 years in health care setting; or any combination of education and experience which would provide an equivalent background.
Preferred Skills, Capabilities, and Experiences:

• 3-5 years of related analytics experience along with advanced expertise in tools like AWS Snowflake, Teradata SQL, Apache Hive/Impala, SAS, Python, Advanced Excel or equivalent analytical and database platforms strongly preferred.
• 1-3 years of experience in healthcare related field strongly preferred.
• Proven ability to design modeling studies and experience with data models, addressing data quality issues in study design, constructing robust and efficient analytical data sets strongly preferred.
• Trainings or certifications as supporting evidence of use of data bases datamining, statistical software preferred.
• Capacity and interest to learn to use healthcare and digital marketing industry toolsets including knowledgebases, taxonomies, healthcare claims data.
• Display or have experience effectively communicating your results meaning strong presentation/writing/communication skills to liaise with mid-level and senior management to support analytics and evaluation regularly.

For candidates working in person or remotely in the below locations, the salary* range for this specific position is $87,360 to $144,144.
Locations: Colorado
In addition to your salary, Elevance Health offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). The salary offered for this specific position is based on a number of legitimate, non-discriminatory factors set by the company. The company is fully committed to ensuring equal pay opportunities for equal work regardless of gender, race, or any other category protected by federal, state, and local pay equity laws.
* The salary range is the range Elevance Health in good faith believes is the range of possible compensation for this role at the time of this posting. This range may be modified in the future and actual compensation may vary from posting based on geographic location, work experience, education and/or skill level. Even within the range, the actual compensation will vary depending on the above factors as well as market/business considerations. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable under the terms and conditions of the applicable policies and plans. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
Job Level:
Non-Management Exempt
Workshift:
Job Family:
RDA > Reporting & Data Analysis
Please be advised that Elevance Health only accepts resumes for compensation from agencies that have a signed agreement with Elevance Health. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of Elevance Health.
Who We Are
Elevance Health is a health company dedicated to improving lives and communities - and making healthcare simpler. We are a Fortune 25 company with a longstanding history in the healthcare industry, looking for leaders at all levels of the organization who are passionate about making an impact on our members and the communities we serve.
How We Work
At Elevance Health, we are creating a culture that is designed to advance our strategy but will also lead to personal and professional growth for our associates. Our values and behaviors are the root of our culture. They are how we achieve our strategy, power our business outcomes and drive our shared success - for our consumers, our associates, our communities and our business.
We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.
Elevance Health operates in a Hybrid Workforce Strategy. Unless specified as primarily virtual by the hiring manager, associates are required to work at an Elevance Health location at least once per week, and potentially several times per week. Specific requirements and expectations for time onsite will be discussed as part of the hiring process. Candidates must reside within 50 miles or 1-hour commute each way of a relevant Elevance Health location.
The health of our associates and communities is a top priority for Elevance Health. We require all new candidates in certain patient/member-facing roles to become vaccinated against COVID-19. If you are not vaccinated, your offer will be rescinded unless you provide an acceptable explanation. Elevance Health will also follow all relevant federal, state and local laws.
Elevance Health is an Equal Employment Opportunity employer, and all qualified applicants will receive consideration for employment without regard to age, citizenship status, color, creed, disability, ethnicity, genetic information, gender (including gender identity and gender expression), marital status, national origin, race, religion, sex, sexual orientation, veteran status or any other status or condition protected by applicable federal, state, or local laws. Applicants who require accommodation to participate in the job application process may contact elevancehealthjobssupport@elevancehealth.com for assistance.