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DataMinr
NY, NY | Full Time
$211k-271k (estimate)
2 Months Ago
VP, Corporate Brand
DataMinr NY, NY
$211k-271k (estimate)
Full Time | IT Outsourcing & Consulting 2 Months Ago
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DataMinr is Hiring a Remote VP, Corporate Brand

See yourself at Dataminr At Dataminr, we are creating a team of talented builders, creators and visionaries to have a real-world impact on how organizations respond to fast-emerging events as they unfold. We are over 600 talented individuals, spanning seven global offices, united by our passion to use AI for the greater good and be agents of positive change in our company and in our communities. We offer a competitive benefits package aimed at keeping you healthy and happy: Comprehensive medical, dental and vision insurance plan options for employees, domestic partners and their dependents Generous PTO, flexible sick days and remote working options Paid parental leave and family forming benefits Mental health benefits and support Company equity (RSUs) At Dataminr, we serve a global community made up of many cultures and strive to reflect the diversity of the world in which we live. We stand for social justice and we lead with empathy. We foster a culture of allyship, standing up for those who face systemic barriers to equality. We actively condemn racism and discrimination in any form. We believe our differences give us strength. Our employees are empowered to be their best, authentic selves through various opportunities, such as our robust employee resource group (ERG) network, learning and development funds, and more. Reporting directly to the CMO, the VP, of Corporate Brand is a critically important member of the marketing leadership team. The VP is responsible for formulating and effectively communicating Dataminr’s value proposition. This person will own the mandate of making Dataminr an iconic brand in a category it is still defining. A massive opportunity exists to tell the Dataminr story and make the brand more recognizable and engaging with all relevant audiences. Dataminr’s offering is unique in the market. The VP of Corporate Brand will, therefore, harness their experience within a fast-paced technology company to surface high-impact customer stories. The VP will be responsible for expanding Dataminr’s visibility in the market. In this role, the VP will build and lead strategic content and storytelling, elevating Dataminr’s brand through modern digital channels, social media, public relations, and more. Their goal will be to effectively communicate the Dataminr story across all key audiences and the general market. You will create repeatable, measurable, and world-class processes. As well as develop the messages and communication channels used to reach principal, external, and internal stakeholders. Our ideal person will successfully collaborate with peers across the organization to find new examples of stories that support the Dataminr narrative. Will partner with peers from Demand Generation, Product Marketing, Executive Programs, and Field Marketing teams to drive awareness, create content, capture market share, and help to drive revenue growth. Key Responsibilities: Define the company messaging and value proposition targeted at customers, investors and influencers Responsibility for Brand Strategy, Executive Public Relations, Executive Communications, Social and agency leadership Drive thought leadership initiatives that create mindshare and elevate brand recognition Manage Dataminr’s media engagement strategy on a global basis Own and oversee Dataminr’s brand identity and expression Establish and defend an emerging category Oversee and participate in the execution of a range of high-impact communications programs, spanning multiple markets Work directly with the executive leadership team and PR agencies to craft reactive and proactive media responses, proactive media pitches, and respond to press inquiries Define and track success metrics for Brand Desired Skills and Experience: Bachelor's degree in a related field; advanced degree a plus 10 years of B2B tech messaging and category definition experience Demonstrated success with thought leadership initiatives that are creative and result in accelerated revenue and pipeline Success in navigating media strategy with non-traditional PR tactics. Experience in crafting and distinguishing a brand with a unique identity Demonstrated ability to effectively establish and build a B2B brand. Experience working with a founder CEO and experience working for a public company and/or taking a company public Experience successfully collaborating with and influencing C-suite technology executives About Dataminr Dataminr, the world’s leading real-time information discovery platform, delivers the earliest warnings on high-impact events, emerging risks and other critical business information far in advance of other sources. Recognized as one of the world’s leading AI businesses, Dataminr enables faster response, more effective risk mitigation and stronger crisis management for public and private sector organizations spanning global corporations, first responders, NGOs and newsrooms. Most recently valued at $4.1B, Dataminr serves more than two-thirds of the Fortune 50 and half of the Fortune 100 companies and over 650 newsrooms worldwide. Colorado, New York, California, Washington only: The salary range for this position is as indicated below. Base salary ranges may vary by geographic location, applicant skills, and prior relevant experience, among other factors. Colorado: $193,500 - $216,000 New York/California/Washington: $215,000 - $240,000 Dataminr is an equal opportunity and affirmative action employer. Individuals seeking employment at Dataminr are considered without regards to race, sex, color, creed, religion, national origin, age, disability, genetics, marital status, pregnancy, unemployment status, sexual orientation, citizenship status or veteran status. Dataminr, the world’s leading real-time information discovery platform, delivers the earliest warnings on high-impact events, emerging risks and other critical business information far in advance of other sources. Recognized as one of the world’s leading AI businesses, Dataminr enables faster response, more effective risk mitigation and stronger crisis management for public and private sector organizations spanning global corporations, first responders, NGOs and newsrooms. Most recently valued at $4.1B, Dataminr serves more than two-thirds of the Fortune 50 and half of the Fortune 100 companies and over 650 newsrooms worldwide. Introduce yourself to us and we’ll send you updates on Dataminr Careers, including new roles that may be a fit for you. Click here to join! If you are having difficulty applying, you can send your resume to recruiting@dataminr.com

Job Summary

JOB TYPE

Full Time

INDUSTRY

IT Outsourcing & Consulting

SALARY

$211k-271k (estimate)

POST DATE

02/29/2024

EXPIRATION DATE

03/28/2024

WEBSITE

dataminr.com

HEADQUARTERS

NEW YORK, NY

SIZE

500 - 1,000

FOUNDED

2009

TYPE

Private

CEO

STEVEN PERLMAN

REVENUE

$50M - $200M

INDUSTRY

IT Outsourcing & Consulting

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About DataMinr

Dataminr is a New York-based AI platform that provides event information alerts and risk detection solutions for the media industry.

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