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Cypress HCM
Walnut Creek, CA | Full Time
$99k-131k (estimate)
1 Week Ago
Federal Marketing Programs Specialist
Cypress HCM Walnut Creek, CA
$99k-131k (estimate)
Full Time | Business Services 1 Week Ago
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Cypress HCM is Hiring a Federal Marketing Programs Specialist Near Walnut Creek, CA

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Federal Marketing Programs Specialist, 33234386 We are looking for a highly motivated Marketing Specialist to drive the success and growth of our Federal business.

You will work closely with internal stakeholders across Federal Marketing and Business units, as well as managing external vendor relationships, to effectively, execute and measure integrated marketing programs that drive the success and growth of the business for Federal.

The individual filling this role will have strong project management skills, along with expertise in and a passion for building and executing high performing programs.

What you get to do in this role :

  • Support the Director and Field Marketing Managers to develop highly effective Federal integrated marketing plan for Federal (including but not limited to digital marketing, including paid and owned media, account-based marketing, email programs webinars, events)
  • Execute demand / lead generation marketing programs that span across marketing vehicles including content, social, digital / media, email
  • Project manage content creation and drive collaboration of deliverables across various teams, including website, events, social, paid media, communications, operations and more (including videos, infographics, ebooks, emails, white papers, booth displays, webinar slides, blogs, social, case studies, webpages, advertising collateral)
  • Work closely with internal stakeholders, content providers and 3rd party vendors to execute and monitor marketing program performance
  • Work with marketing operations to ensure all tracking requirements are in place for necessary performance reporting.
  • Manage a cadence of reporting, and monitor program performance

In order to qualify for and be successful in this role, you should have :

  • 4 years experience in B2B marketing or campaign program management
  • Solid ability to execute integrated campaigns, programs and events
  • Exceptional project management skills coupled with a meticulous desire to manage project timelines and deliverables
  • Experience working with Federal teams and external partners, with a proven ability to build collaborative relationships
  • Knowledge of digital marketing trends and tools; ability to bring in new ideas and best practices
  • A passion for metrics and data to influence decisions; experience using reporting / dashboard tools, preferably Tableau
  • An enthusiastic team player with strong communication and interpersonal skills
  • Experience with Marketing Automation, preferably Eloqua or Marketo; hands on experience not required
  • Self-starter with high energy, can do personality and desire to thrive in a fast-paced growth environment

Managers Note :

Based on the job description, what are the must have non-negotiable items that a candidate must have to be successful in this role?

Marketing or some type of program management experience

  • What backgrounds / skills can we be more flexible with that can be learned on the job? Government knowledge is not a must
  • Does this position require to sit onsite or travel?
  • If yes, which days of the week? Depends on location. If they are local should be in the office twice a week.If they are not local this is not necessary.
  • Does this person have to work in a specific time zone? (e.g. - If a person on the East Coast can work PST, is that ok?) Should work ET and also be based ET
  • Does this position have the opportunity to extend beyond the initial contract or convert to FTE? Potentially but not known at this time.

Pay Rate Range :

  • $45-53.57 / hr.
  • 10 hours ago

Job Summary

JOB TYPE

Full Time

INDUSTRY

Business Services

SALARY

$99k-131k (estimate)

POST DATE

05/13/2024

EXPIRATION DATE

05/15/2024

WEBSITE

CypressHCM.com

HEADQUARTERS

WALNUT CREEK, CA

SIZE

50 - 100

FOUNDED

2005

TYPE

Private

CEO

BRIAN J VESCE

REVENUE

$10M - $50M

INDUSTRY

Business Services

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About Cypress HCM

Cypress is a consulting company that offers marketing, payroll and recruitment services for businesses.

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