Position Summary:

We are looking for a digital marketing coordinator to help support and optimize our organization’s digital marketing programs. Duties for the digital marketing coordinator will include tracking campaign progress, developing various digital marketing materials, building out digital marketing campaigns, updating online assets, streamlining digital marketing production, and handling general digital marketing activities.

Your creative thinking skills and strategies will be an essential part in driving our digital narrative, enhancing our organization’s image, improving digital communication with clients, and encouraging business growth through effective campaigns. Ideal candidates for this role should be creative and innovative, multimedia savvy, well-organized, and must be excellent writers and communicators. Ultimately, the exceptional digital marketing coordinator should have a firm grasp of the different digital touch points, drive highly effective digital campaigns, enhance user experience, and deliver on digital objectives.

Duties and Responsibilities include, but are not limited to:

• Support digital marketing initiatives by coordinating and managing the creation of all digital content such as website, blogs, press releases and podcasts, infographics, videos etc.
• Coordinating with the Digital Marketing Strategists to plan and develop content for various digital platforms.
• Implement & QA marketing campaigns on various digital channels.
• Creating, managing, and updating mailing and subscriber lists.
• Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.
• Working with clients and account managers on campaign and content approvals.
• Assist updating websites and social media accounts.
• Researching and keeping up to date with the latest digital marketing trends.

Critical Skills Sought

• Excellent verbal and written communication skills.
• Strong multi-tasking and organizational skills.
• Extreme attention to detail.
• Ability to work well in a fast-paced, team environment.
• A hunger to learn and grow your knowledge in the digital space.

Background/Experience

• BA or BS in related field, preferred.
• Familiarity with digital marketing strategies and concepts.
• Basic knowledge of SEO, SEM, social media, and email marketing tactics.
• Excellent copywriting and copy editing skills.
• Active on Social Media.
• Proficient in Microsoft Office Suite & Google Docs.

This description covers the major purpose and major functions of the job. It is not intended to give all details or a step by step account of how each task is to be performed. Employees may receive other job related instructions and be required to perform other job related duties requested by their supervisor. All requirements are subject to possible modification to provide reasonable accommodation to qualified individuals with disabilities.