Job Description

Role Summary/Purpose:

The AVP, Marketing Cloud Business Analyst L11 position will function as a Senior Marketing Cloud Administrator and Business Analyst reporting to the Marketing Cloud Platform Leader. The position will be responsible for working closely with assigned businesses to deliver on strategic business initiatives. This position will also be responsible for maintaining the Marketing Cloud platform as well as growing adoption within the businesses they support.

We're proud to offer you choice and flexibility. You have the option to be remote, and work from home, or come into one of our offices. You may be occasionally requested to commute to our nearest office for in person engagement activities such as team meetings, training and culture events.

Responsibilities:

• Work closely with business to translate business requirements into working solutions using a combination of Marketing Cloud configuration and working with Salesforce Admins as needed.

• Drive efficiency and effectiveness in business processes through effective communication, leadership, oversight and execution.

• Analyze business solution needs, gather requirements, execute to ensure on-time delivery of project deliverables.

• Be a liaison between business, IT and other data management support teams.

• Develop and implement strategies for Marketing Cloud adoption within business.

• Work closely with Marketing Cloud development resources to relay requirements, build, test, and launch.

• Ensure team is leveraging new features and functionality as they are developed and released.

• Organize, document and lead release management efforts across the platforms.

• Work with Salesforce Admins to facilitate changes in the Salesforce platform to assist with marketing strategies.

• Implement solutions to ensure and monitor data quality within Salesforce.

• Execute Marketing Cloud Admin functions, such as user access, send class/profile maintenance, other admin configuration as needed

• Perform other duties and/or special projects as assigned

Qualifications/Requirements:

• Bachelor's degree. In lieu of degree, HS Diploma/GED and 7 years of progressive business experience

• 3 years of Marketing Cloud experience

• Strong documentation and training skills

• Proficiency with Microsoft Office Products

• Experience in a business analysis capacity including excellent Presentation, Written and Oral Communication Skills

• Experience with Marketing Cloud

Desired Skills/Qualifications:

• Strong understanding of financial card services business processes

• Experience with both Sales Cloud

• Experience or desire to learn basic SQL to be able to modify existing code or supervise consultant code changes

• Salesforce Marketing Cloud Admin Certification or Salesforce Marketing Cloud Email Specialist Certification

• Understanding of Integration scenarios and design: Data Architecture

• Experience with or understanding of Agile Project Management. SaFe Agile Product Owner Certification highly desired

• Marketing Cloud and/or Pardot integration with Sales Cloud experience

• Experience leading salesforce integration projects

• Experience leading optimization projects and standard release management

Grade/Level: 11

The salary range for this position is 90,000.00 - 155,000.00 USD Annual and is eligible for an annual bonus based on individual and company performance.

Actual compensation offered within the posted salary range will be based upon work experience, skill level or knowledge.

Salaries are adjusted according to market in CA, NY Metro and Seattle.

Eligibility Requirements:

• You must be 18 years or older

• You must have a high school diploma or equivalent

• You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process

• You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.

• New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months' time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 18 months' time in position before they can post. All internal employees must consistently meet performance expectations and have approval from your manager to post (or the approval of your manager and HR if you don't meet the time in position or performance expectations).

Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Our Commitment:

When you join us, you'll be part of a diverse, inclusive culture where your skills, experience, and voice are not only heard-but valued. We celebrate the differences in all of us and believe that our individual, unique perspectives is what makes Synchrony truly a great place to work. Together, we're building a future where we can all belong, connect and turn ideals into action. Through the power of our 8 Diversity Networks (https://www.synchronycareers.com/our-culture/#diversity) , with more than 60% of our workforce engaged, you'll find community to connect with an opportunity to go beyond your passions.

This starts when you choose to apply for a role at Synchrony. We ensure all qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.

Reasonable Accommodation Notice:

• Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

• If you need special accommodations, please call our Career Support Line so that we can discuss your specific situation. We can be reached at 1-866-301-5627. Representatives are available from 8am - 5pm Monday to Friday, Central Standard Time

Job Family Group:

Sales