Looking for a full-time Marketing Director for a Skilled Nursing facility.

Requirements:

• Must have experience as Director of Marketing in a Skilled Nursing Facility/Long Term Care.
• Must have contacts with Doctors and discharge planners in our surrounding areas.
• Ability to work knowledgeably with case managers, social workers, and physicians.
• Comfortable visiting hospitals with local physicians and can create long-lasting mutually beneficial partnerships.
• Proficient in Microsoft Office products (Word, Excel, PowerPoint and Outlook)
• 2-3 years of sales/marketing/admissions experience with an SNF, Long Term Care facility.
• Will help organize events, and social media coverage. 

Responsibilities:

• Build a facility census mix based on the budgeted census with the appropriate ratio of Medicare, managed care, Medi-Cal, and private residents.
• Make daily contact with acute care case managers, social workers, discharge planners and physicians
• Assess potential patients in the local hospitals and answer their questions about the facility.
• Create a marketing plan, updated quarterly, with clear objectives based on the facility’s unique strengths.