Description

Business Development & Sales - HP Label Printer

As a Business Developer & Brand Manager, you will play a crucial role in driving business growth and establishing a strong brand presence for the company. You will be responsible for identifying and pursuing new business opportunities, developing strategic partnerships, and managing the brand image and reputation. This dual role requires a blend of business acumen, marketing expertise, and creative thinking to effectively position the company in the market.

Key Responsibilities:

1. Business Development:
   • Identify and evaluate new business opportunities, market trends, and customer needs.
   • Develop and implement business development strategies and plans to drive growth.
   • Identify target markets, industries, and clients, and establish relationships to generate new leads and partnerships.
   • Lead negotiations, secure contracts, and close deals to achieve revenue targets.
   • Collaborate with cross-functional teams to ensure successful project execution and client satisfaction.
2. Brand Management:
   • Develop and execute brand strategies and positioning to enhance brand awareness and reputation.
   • Conduct market research and competitive analysis to identify opportunities for differentiation.
   • Create and implement marketing campaigns to promote the brand and its products/services.
   • Manage the brand's visual identity, including logo, messaging, and overall brand consistency.
   • Monitor and manage online and offline brand presence, including social media, websites, and events.
   • Collaborate with internal teams to align brand messaging and ensure consistent brand representation.
3. Relationship Building:
   • Build and maintain strong relationships with clients, partners, and stakeholders.
   • Act as a brand ambassador and trusted advisor to clients, providing strategic guidance and solutions.
   • Identify partnership opportunities to expand the company's reach and market penetration.
   • Collaborate with internal teams to leverage existing relationships and foster new business opportunities.
4. Market Analysis and Reporting:
   • Monitor industry trends, market dynamics, and competitor activities.
   • Conduct market research and analysis to identify new market segments and opportunities.
   • Track and report key metrics and performance indicators related to business development and brand management.
   • Provide insights and recommendations to senior management for strategic decision-making.

Qualifications