Description

Best Best & Krieger LLP is a nationally recognized law firm focused on delivering effective and client-service oriented solutions to complex legal issues facing public agencies, businesses and individuals across the U.S. BBK is proud to trace the firm's success back to the groundwork of professionalism and community service laid by its founders 135 years ago. Today, with nearly 250 attorneys in offices throughout California and in Oregon and Washington, D.C., we efficiently and meaningfully assist our clients with complex, multi-disciplinary issues and provide creative solutions.

At BBK, we place a high degree of value in creating and nurturing a work environment that attracts the best talent and reflects our commitment to inclusiveness and collaboration. We are proud of our diverse workplace, where we respect and value our colleagues for their unique perspectives and experiences.

Best Best & Krieger (BBK) is currently seeking a Marketing Communications Specialist to elevate the firm's visibility and distinguished attorneys on a regional and national scale. This individual will play a pivotal role in crafting compelling marketing content that captivates current and prospective clients, peers and stakeholders.

As a member of the marketing department and reporting to the Marketing Communications Senior Manager, they will assist with public relations and marketing communications deliverables, working to ensure external and internal communications are of the highest quality. From drafting and refining legal alerts and press releases to curating engaging social media posts, developing impactful website and ad placement content, they will have a hand in shaping the firm's narrative across multiple platforms.

The ideal candidate thrives in a dynamic, fast-paced environment and brings a strategic mindset, resourcefulness, and a collaborative spirit to the table. This individual must be a strong writer and editor with a client service orientation, have the ability to manage multiple projects simultaneously and meet tight deadlines. With a keen eye for detail, and a passion for writing and client service, they will manage a diverse array of projects elevating the marketing department and firm’s brand awareness. 

Please include writing samples with your application.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES:

1. Works hand in hand with Marketing Communications Senior Manager to develop content for use across various external and internal platforms that support the firm’s strategic direction and aligns with practice objectives.
2. Drafts and edits a wide range of copy to develop messaging, collateral, ads, draft press releases, biographies, develop award and ranking submissions, among other strategic communications projects.
3. Uses the project management tool Asana to track MarComm project details, tasks, and timelines to ensure appropriate coordination with Marketing colleagues, stakeholders and to ensure important deadlines are met.
4. Helps to manage the awards and rankings process, monitoring for and flagging deadlines, new award opportunities, etc., and assisting with drafting or overseeing PR agency drafting of award submissions.
5. Helps to shape and execute on the firm’s social media strategy by drafting, planning and posting content on a regular basis.
6. Composes and posts content on the firm’s website and intranet as needed. Assists with monthly reporting of social media metrics and provides recommendations for improvement based on trending analytics.
7. Promotes and supports firm events, webinars, speaking engagements and conferences by drafting or editing web posts, invitations, speaking proposals and program content including bios, firm descriptions and ads. Ensures branding and style consistency throughout marketing collateral, both in print and online. All firm communications should adhere to the firm’s style guide and best industry practices.
8. Provides media relations support as needed, including media lists, pitching and monitoring for mentions.
9. Collaborates with marketing, attorneys and other business professionals throughout the firm across functions and teams.

Qualifications

REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:

1. Exceptional writing and editing skills and mastery of AP Style.
2. Outstanding communication skills, both written and oral, and ability to communicate effectively with attorneys and professionals at all levels.
3. Social media savvy, with ability to craft social media language that aligns with firm tone and appeals to followers on all platforms. Familiarity with social media management platforms is a plus.
4. High level of creativity and a natural ability to think ‘outside the box’.
5. Detail-oriented with an emphasis on quality control.
6. Flexibility to adjust schedule according to workload demands.
7. Proficiency in Microsoft Office Applications (Word, Excel, PowerPoint, Outlook).
8. Experience with marketing platforms such as HubSpot is advantageous.

QUALIFICATIONS:

1. Bachelor's Degree with 4 years journalism, PR agency or professional services experience.
2. Track record of producing positive media placements for a law firm or other professional services organization.
3. Knowledge of various media platforms in which attorneys can obtain visibility, including electronic media.

WORK ENVIRONMENT:

1. This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, copy machines, filing cabinets and fax machines.
2. Normal law office environment with little exposure to excessive noise, dust, temperature and the like.
3. Typical hours are 8:30 a.m. to 5:00 p.m.

The reasonably expected pay scale for this position with 4 or more years of experience is $92,000 - $110,000, exempt. The actual salary within that range will depend on the selected candidate’s years of experience and location. We encourage all interested candidates to apply.

Best Best & Krieger is an equal opportunity employer.