Description

ABOUT THIS ROLE

Associations International (AI) is an association management company based in Lexington, KY, who partners with non-profit trade and career associations. Our job is to help those non-profits meet their mission and grow their membership through the work of our talented, dedicated team.

Our client partner, the Accounting and Financial Women's Alliance (AFWA), is seeking a Partnership and Business Development Coordinator to join their team! As the Partnership and Business Development Coordinator, you will play a pivotal role in expanding the network of partners, corporate memberships, affiliates, sponsors, and exhibitors for the AFWA. Primary responsibilities for this role will encompass prospecting, partner relations, and retention efforts to drive business growth and enhance organizational success. 

 ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

a.) Prospecting: 

• Generate and maintain potential partners, corporate membership, affiliates, sponsors, and exhibitor lists
• Conduct market research to identify new business opportunities based on trends in the accounting and finance fields and competitor activities
• Utilize Sales Navigator and other technology to reach out to potential partners, corporate membership, affiliates, sponsors, and exhibitors
• Utilize social media for prospecting, lead generation and promotion
• Reengage former partners, corporate firms, affiliates, sponsors, and exhibitors

b.) Partner Relations and Retention:

• Maintain promotional materials related to partners, sponsors, and exhibitors
• Analyze campaign metrics
• Implement strategies to optimize lead quality and quantity
• Assist with marketing efforts of the organization
• Communicate on a consistent and regular basis with current and potential partners, corporate members, affiliates, sponsors, and exhibitors
• Establish and maintain a tracking system for communications
• Coordinate with companies and partners to understand their specific requirements and ensure successful delivery
• Maintain deliverables and ensure all deliverables are fulfilled
• Other duties as assigned

Requirements

 QUALIFICATIONS AND SKILLS

• Experience with Sales Navigator and other lead generation technology
• Proven experience in lead generation
• Strong analytical skills with the ability to interpret data
• Excellent communication and relationship-building skills
• Familiarity with affiliate marketing and performance metrics
• Ability to work collaboratively with other staff
• Proficiency in using CRM systems
• Proven experience with maximizing social media for marketing

WHY JOIN ASSOCIATIONS INTERNATIONAL?

We hire diverse and talented people who drive the success of our partner associations by bringing their talents, passions, and expertise to the team. We pride ourselves on creating a culture of respect and belonging and are proud to be a Best Places to Work in Kentucky award recipient since 2012!

• Flexibility: Remote, hybrid, and in-office flexibility
• Competitive Compensation: Based on skills and experience
• Benefits: Full benefit package including medical, and company-paid dental, vision, long-term disability, and life insurance
• Retirement: 401(k) with company match (because we all want to retire one day)
• Time Off: Comprehensive time off to do the things you love including holidays, vacation, sick, and floating holidays
• Culture: Recipient of the Best Places to Work in Kentucky award for 11 years and running

Associations International is committed to creating a diverse environment and is proud to be an equal opportunity employer. AI recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you have a disability or special need that requires support in applying, please reach out to our HR team at 859-219-3567.