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OMNICHANNEL MARKETING SPECIALIST
HYBRID POSITION
Plainsboro, NJ
REQUIRED SKILLS :
Develops accurate short- and long-term plans. Ensures timely execution and follow-up. Meets deadlines. Anticipates problems and roadblocks to avoid crisis management. Must be solutions oriented.
PURPOSE Assist in development & execution of Patient (DTC) paid media plans for Diabetes Marketing portfolio to increase brand awareness that will aid in patient request or conversion.
Support the Center of Excellence (COE) and Brand teams to deliver media plans driving positive business impact. Responsible for the coordination associated with the planning, execution, optimization and analysis of media initiatives.
Serve as an internal expert on patient facing media channels.
RELATIONSHIPS Reports to the Director Omni-Channel Media. Supports Senior Manager Omni-Channel Media. Works closely with Brand Leads, COE, and other units within Marketing.
Internal cross-functional interaction also includes relations with Trade, Corporate Communications, Public Relations, Medical, Managed Markets, Regulatory, and Sales and Legal personnel.
External relationships include relations with professional services agencies and media partners.
ESSENTIAL FUNCTIONS
BRAND PLANNING :
COLLABORATION WITH INTERNAL STAKEHOLDERS :
MATERIAL DEVELOPMENT AND REVIEW PROCESS :
aligned on assets needed and timing to execute media plan
TRACKING AND OPTIMIZATION :
test-and-learn" approach to campaigns and emergent trends
Partner with external partners
to measure and report on media conversion tracking
CORE COMPETENCIES
Demonstrates values-based competencies in line with the core values that are the foundation of all activities performed at Novo Nordisk to achieve the Mission of the Company :
Foster teamwork
Drive Outcomes
This 12 Month Position starts ASAP
Please email your updated WORD Resume to Cindi at : cindi@alphaconsulting.com
Last updated : 2024-05-08
Full Time
Business Services
$76k-102k (estimate)
05/02/2024
05/09/2024
artech.com
READING, PA
3,000 - 7,500
1998
Private
JEFFREY LEWIS
$500M - $1B
Business Services
Artech provides staff augmentation, program management, ERP and workforce and staffing solution.
The job skills required for Marketing specialist include Insight, Initiative, Planning, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Marketing specialist positions, which can be used as a reference in future career path planning. As a Marketing specialist, it can be promoted into senior positions as a Marketing Analyst IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing specialist. You can explore the career advancement for a Marketing specialist below and select your interested title to get hiring information.