Dreaming big is in our DNA. Brewing the world’s most loved beers and creating meaningful experiences is what inspires us. We are owners, empowered to lead real change, deliver on tough challenges, and take accountability for the results. We are looking for talent that shares these values, that is ambitious, bold & resilient. We want talent that is looking for fast career growth, cross-functional experiences, global exposure and robust training & development.

SALARY: $120,000-$142,500

LOCATION: St. Louis (In office), or CSO-NY (hybrid)

COMPANY:
Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. That’s right, over 100 of America’s most loved brands, to be exact. But there’s so much more to us than our top-notch portfolio of beers, seltzers, and more. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We look for people with talent, curiosity, and commitment and provide the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

ROLE SUMMARY:
The Anheuser-Busch Customer Collaboration Center (CCC), The Vault, will be the destination for Retail customers to discover insights and co-create solutions that drive beer and total alcohol category growth across all channels. The Vault will demonstrate A-B’s thought leadership and collaborative mindset further building our reputation as the strategic partner of choice across the Adult Beverages industry.

The Content Director for The Vault, will be responsible for leading the day to day activities that enable a high level engagement with target Retailers in The Vault. This role will be responsible for expertly partnering across functions to lead successful development and translations of our commercial priorities into meaningful experiences within the canter that meet business objectives and drive growth for both Anheuser-Busch and our Retailers.

This role will design the strategy around content for The Vault with the objective of co-creating category solutions at Retail. Developing the narrative and translating Anheuser-Busch’s category strategy into experiential journeys throughout the center are core components of this role. They will partner closely with our Commercial Insights and Category, Marketing, Innovation and Sales to understand our insights, strategies and commercial priorities to determine how to create retail facing narratives. Through the delivery of tangible outputs and a mindset of continuous improvement they will deliver a best in class experience that will ensure long term relevancy of the Center.

The successful candidate must be able to demonstrate a proven ability to drive joint business planning outcomes with Retailers that deliver enhanced business results. The ideal candidate will have significant experience working with large scale Retailers in the CPG industry across multiple formats and channels. Through expert facilitation, customer interaction, and provocative dialogue, this role will articulate our thought leadership and drive a collaborative approach. They will have strong experience in marketing, sales, category and/or strategy is with a working knowledge of a 3-tier distribution model

From a leadership perspective it is imperative that the candidate can work cross functionally across levels of management within Anheuser-Busch and our Retailers organizations, solving for complex business issues and mobilizing change. Experience in people management is essential.

JOB RESPONSIBILITIES:

Strategic development of content & experiences in The Vault

Development and customization of the narrative to deliver agreed strategic business objectives

Lead experience design to create an immersive and engaging experience

Build, develop and lead high-performing team within The Vault

JOB QUALIFICATIONS:

WHY ANHEUSER-BUSCH:
Anheuser-Busch has always dreamed big. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. To reimagine what a beer company can be. And what, together with our people and our partners, Anheuser-Busch can do. Our collective impact is significant. Over the last decade alone, we have contributed more than $400 million to charitable organizations that support our communities, provided over 90 million cans of emergency drinking water, and, together with our wholesaler partners, invested more than $1 billion into responsible drinking initiatives. At the heart of these investments is our shared commitment to community – providing opportunity for our people, lifting our neighbors, and making a meaningful difference in the world. This future is our purpose. A future that everyone can celebrate, and everyone can share in. A future with more cheers.

BENEFITS: