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Overview:
As a Demand Generation Manager for our client's B2B SaaS communication platform, you will play a pivotal role in driving the success of marketing efforts and maximizing the impact of our global campaigns. In this role, you will be supporting the global and AMER demand generation strategy, and will be responsible for executing and optimizing impactful, multi-channel campaigns. Success in this role looks like generating high quality leads and global pipeline with targeted campaigns that efficiently and effectively deliver the accurate message to a targeted audience at the right time.
Although this role is an individual contributor, it requires a strategic problem solver with a strong background in campaign management and the ability to collaborate effectively with cross-functional teams to improve campaign efficiency and impact. Additionally, this opportunity requires a passion and willingness for hands-on implementation, as you will be responsible for the day-to-day coordination and program management of Demand Generation Campaign programs.
Qualifications:
Must have skills:
A lot of soft skills: great communicator, organized, proactive, team player.
Hard skills: knowledge of different marketing channels, comfortable working in Salesforce CRM including Salesforce reporting.
Should have experience in CRM marketing, especially in automated email campaigns.
Responsibilities:
* Partner cross-functionally with internal teams to execute impactful, cohesive campaign programs across paid, owned and earned channels, with a deep focus on email optimization
* Collaborate with content, design, and digital marketing teams to assist with the creation of compelling and targeted campaign assets
* Coordinate with internal and external creative partners to build and complete briefs, outline bill of materials, and ensure timely completion within budget
* Analyze and report on the performance of demand generation campaigns, including ad hoc report requests, and make data-driven recommendations for improvement
* Stay current on industry trends and best practices in demand generation
Full Time
$143k-188k (estimate)
04/28/2024
05/11/2024
thefountaingroup.com
TAMPA, FL
500 - 1,000
2001
HUNTER CONE
$10M - $50M
Business Services
The following is the career advancement route for Demand Generation Manager positions, which can be used as a reference in future career path planning. As a Demand Generation Manager, it can be promoted into senior positions as a Business Development Manager, Sr. that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Demand Generation Manager. You can explore the career advancement for a Demand Generation Manager below and select your interested title to get hiring information.
If you are interested in becoming a Demand Generation Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Demand Generation Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Demand Generation Manager job description and responsibilities
The role will support the Employer and Health Plan business units, responsible for demand generation programs and tactics.
01/29/2022: Raleigh, NC
Demand generation manager are responsible for managing demand for an organization through a range of marketing and sales tactics.
01/22/2022: Carson City, NV
Demand generation manager regularly analyze sales data, reporting their findings to the marketing VP and the rest of the C suite and also work closely with marketing, sales, and sales enablement teams to ensure a message of consistency across channels.
02/26/2022: Anchorage, AK
They’ll also be responsible for building the systems and processes that track KPIs and continuously demand gen campaign performance.
01/12/2022: Stockton, CA
They’ll define customer segments and determine the appropriate outreach strategies, work with sales and marketing teams to ensure lead generation goals are being met, and measure campaign results.
02/03/2022: Lubbock, TX
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Demand Generation Manager jobs
The responsibilities of demand generation managers are vast.
01/02/2022: Kansas City, MO
This role requires significant experience scaling demand generation programs, a deep understanding of demand generation metrics, and significant leadership experience.
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