We offer an extensive benefits package, including a matching 401(k), after 30 days of full-time employment, and 2 weeks of PTO after 90 days, to take within this year!

Summary

The Brand Manager plays a vital role in developing and executing successful events, social media, and traditional marketing campaigns to enhance the campus's visibility and student engagement. This individual will be responsible for planning, coordinating, and promoting a wide variety of campus events and promotions, from concept to completion. They'll work closely with campus directors to manage event budgets and track performance metrics to demonstrate ROI.

Responsibilities

• Event Planning and Execution:

  • Develop and implement comprehensive marketing plans for campus events, including student orientations, open houses, speaker series, and other special activities.

  • Secure venues, vendors, and necessary permits for events.

  • Create timelines, checklists, and budgets for each event.

• Traditional Marketing:

  • Collaborate with the design team to develop engaging marketing materials such as flyers, posters, email campaigns, and social media graphics.

  • Distribute marketing materials through various channels (print, digital, campus displays).

  • Develop social media strategies and calendars

  • Approve, create and schedule social media content on a daily basis

  • Community management and maintenance of social media profiles and pages

• Budget Management:

  • Work with campus directors to develop and adhere to event budgets.

  • Track expenses, negotiate with vendors, and process invoices.

• Performance Analysis:

  • Establish key performance indicators (KPIs) for events and promotions.

  • Analyze attendance data, engagement metrics, and feedback to measure campaign success.

  • Generate reports to present ROI and recommendations for future improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.

• 1-2 years of experience in event planning or marketing coordination.

• 1-2 years of experience in social media marketing/management

• Strong project management and organizational skills with meticulous attention to detail.

• Excellent written and verbal communication abilities.

• Proficient in Google Workplace and familiarity with design software a plus.

• Ability to work independently and collaboratively within a fast-paced environment.

• Passion for student engagement and creating dynamic campus experiences.

Applicants must be authorized to work for any employer in the U.S. This job posting does not qualify to sponsor or take over sponsorship of an employment Visa for those who do not meet the work authorization requirements for employment in the U.S.

Ancora Education is committed to creating a diverse and inclusive work environment. We are an equal-opportunity employer that maintains a policy of nondiscrimination with respect to all employees and applicants for employment. All employment decisions are made without regard to an individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law