1 Manager Brand Communications Limited Time Duration Job in Portland, OR
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Manager Brand Communications Limited Time Duration
$128k-163k (estimate)
Full Time | Consumer Goods
1 Month Ago
Adidas is Hiring a Manager Brand Communications Limited Time Duration Near Portland, OR
Purpose: Implement and manage an integrated marketing/communication plan based on Global Basketball and North America Brand Communications category priorities. Under the guidance of the Senior Communications Manager, you will be executing plans across all cross-functional and relevant commercial teams.
Key Accountabilities:
- Point person for the category, working cross-functionally with counterparts to develop and align plans to the horizontal business goals and category positioning
- Maintain an in-depth understanding of the category, market, and surrounding culture to ensure relevant consumer insights fuel all marketing elements – this role should be the category expert and evangelist
- Partner with Global and North America Comms Leads to understand the strategy, basketball category, product and athlete positionings, and support plan for key concepts and influence the development of Global creative to ensure campaigns and tools are relevant within the US market
- Drive overall integrated Comms planning for key concepts and category initiatives, setting high level Communications goals and leading a cross functional team, including PR, In-store/Retail, Events, Product, Sports Marketing, DTC, Digital and Wholesale in the development and implementation of campaign strategies and executional plans
- Manage internal and external design / agency partners to extend or adapt the Global creative platforms as needed and develop content and tools to support the activation of integrated marketing plans
- Drive the media and digital activation strategies and execution including digital analytics, media creative development and trafficking deliverables.
- Partner with Wholesale, adidas Retail, and adidas eComm to understand and exploit retail opportunities and ensure Brand Marketing toolkits are relevant, actionable, impactful and leading
- Create and deliver holistic and inspiring presentations around the key concept or category marketing plans to support seasonal sell-in of product and marketing elements
- Manage project budgets and influence the direction of co-op budgets behind related initiatives
Knowledge Skills and Abilities:
- Passion for sports, pop culture and fashion
- Experience in developing integrated marketing communications programs; hands on experience leading a digital strategy a plus
- Ability to develop agency and partner briefs and manage feedback process
- Strong understanding of how all the elements in the marketing mix affect consumer motivation
- Experience developing innovative strategies and strong creative instincts
- Strong interpersonal skills; ability to partner and influence
- Ability to lead and mobilize a cross-functional team without direct management responsibilities
- Strong project management and planning skills
- Strong presentation skills and extensive experience in building PowerPoint presentations
- Thrives in fast-paced environments
- Understanding of sporting goods industry and related retail channels a plus
- This role will require some travel
Qualifications:
- BA in marketing, advertising or related field.
- 3-5 years of marketing experience, preferably within social marketing, influencer marketing, retail marketing, content creation, and content marketing, preferably with a sporting or consumer goods company.
- Equivalent combination of education and/or experience may be substituted for degree
- Diversity, Equity, and Inclusion at adidas means championing individual uniqueness and cultivating a culture of belonging in which everyone can create at their best. We embrace diverse backgrounds, experiences, and perspectives and seek to create a workforce that reflects our consumers and communities.
- adidas offers robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options, dental, vision, prescription drug coverage, adoption, with surrogate and fertility support, short and long-term disability, and basic life and AD&D insurance, which can be supplemented with employee-paid coverage. Employees are able to enroll in adidas’ 401k plan and Stock Purchase Plan with employer match. Full-time employees are eligible for education assistance and generous Leave policies including 14 weeks of paid parental leave.
- Employees are eligible to earn an annual bonus based on both company and personal performance. Employees accrue prorated flexible time off in the amount .4388 hours per day that increases with years of service, twelve paid holidays throughout the calendar year and Service Time Off during milestone years.
- We officially returned to office in a hybrid work environment, working 3 days in office and 2 days remote. The working location of this position is Portland, OR.
- Though our teammates hail from all corners of the world, our working language is English.
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
ADIDAS CELEBRATES DIVERSITY, SUPPORTS INCLUSIVENESS AND ENCOURAGES INDIVIDUAL EXPRESSION IN OUR WORKPLACE. WE DO NOT TOLERATE THE HARASSMENT OR DISCRIMINATION TOWARD ANY OF OUR APPLICANTS OR EMPLOYEES. WE ARE AN EQUAL OPPORTUNITY EMPLOYER.
JOB TITLE:
Manager Brand Communications Limited Time Duration
BRAND:
adidas
LOCATION:
Portland
TEAM:
Marketing & Communications
STATE:
OR
COUNTRY/REGION:
US
CONTRACT TYPE:
Limited Duration
NUMBER:
509509
DATE:
Apr 4, 2024
Job Summary
JOB TYPE
Full Time
INDUSTRY
Consumer Goods
SALARY
$128k-163k (estimate)
POST DATE
04/07/2024
EXPIRATION DATE
06/05/2024
WEBSITE
externals.adidas-group.com
HEADQUARTERS
Indianapolis, IN
SIZE
<25
INDUSTRY
Consumer Goods
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