8 Email Marketing Specialist Jobs in Herndon, VA
Addison Group is Hiring an Email Marketing Specialist Near Herndon, VA
Job Description
1. Revise and execute comprehensive marketing communications strategies leveraging email channels to achieve business goals, encompassing customer acquisition, retention, and revenue growth.
2. Develop captivating email content, encompassing copywriting, design elements, and multimedia assets, aligning seamlessly with brand aesthetics and audience preferences.
3. Manage the marketing communications calendar, meticulously scheduling and deploying campaigns across diverse audience segments and touchpoints.
4. Harness the power of email automation tools to orchestrate triggered and drip campaigns, meticulously tailoring messaging to customer behavior, lifecycle stages, and segmentation.
5. Conduct rigorous A/B testing and dissect campaign performance metrics (including open rates, click-through rates, conversion rates) to iterate and optimize campaigns for maximum impact.
6. Segment email lists based on demographic data, behavioral patterns, and preferences to deliver personalized and targeted communications.
7. Collaborate closely with cross-functional teams, including design, content creation, and product development, ensuring alignment of email marketing initiatives with overarching marketing and business objectives.
8. Stay abreast of industry trends, emerging technologies, and best practices in marketing communications, constantly innovating and refining strategies.
9. Ensure strict adherence to email marketing regulations (such as CAN-SPAM, GDPR) and industry best practices to safeguard sender reputation and optimize deliverability.
Requirements :
1. Bachelor’s degree in Marketing, Communications, or a related field.
2. Proven track record (2-5 years) in marketing communications, with a strong emphasis on email marketing.
3. Proficiency in utilizing email marketing platforms (e.g., Mailchimp, HubSpot, SendGrid) and marketing automation tools.
4. Exceptional copywriting skills coupled with a keen eye for creative design.
5. Analytical mindset with the ability to derive actionable insights from data analysis.
6. Outstanding communication and collaboration skills, essential for effective teamwork in a dynamic environment.
7. Ability to juggle multiple projects simultaneously and thrive in a fast-paced, deadline-driven setting.
8. Familiarity with HTML/CSS for basic email template customization is advantageous.
9. Certification in email marketing or related disciplines is a plus.
Job Summary
Full Time
$78k-100k (estimate)
06/07/2024
06/24/2024
addison.com
NEW YORK, NY
100 - 200
1962
Private
ROGER BYROM
$10M - $50M
Business Services
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The following is the career advancement route for Email Marketing Specialist positions, which can be used as a reference in future career path planning. As an Email Marketing Specialist, it can be promoted into senior positions as a Marketing Assistant II that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Email Marketing Specialist. You can explore the career advancement for an Email Marketing Specialist below and select your interested title to get hiring information.
If you are interested in becoming an Email Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become an Email Marketing Specialist for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Email Marketing Specialist job description and responsibilities
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Email Marketing Specialist jobs
Learn how to use subscription and analysis tools.
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Stay up to date on marketing trends.
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Understand how email marketing works.
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Learn how digital sales funnels work.
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Study email marketing case studies.
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Step 3: View the best colleges and universities for Email Marketing Specialist.
