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RESPONSIBILITIES
● Develop, manage and implement seasonal plans for all brand marketing channels alongside
channel owners to ensure an integrated approach to all seasonal campaigns and launches
● Manage creative projects to ensure all assets are completed per brief and delivered on time
● Work closely with cross functional teams to understand shifts in calendar and strategies
based on inventory or business performance and adjust accordingly
● Analyze and create post-mortem reports on each marketing campaign to measure success,
iterate, and optimize
● Support development and execution of channel strategies, including but not limited to PR,
Influencer, Website and CRM, ensuring alignment with our greater seasonal strategies
● Support all Brand Marketing efforts such as maintaining the marketing calendar, attending
agency meetings and assisting with tactical agency deliverables, material coordination, and
more
REQUIREMENTS
● 5-7 years brand marketing experience, with at least 2 years in a managerial role and at least 1
year at a DTC-company
● You're the perfect blend of right brain and left brain: while being creative makes you tick,
being organized keeps you grounded
● You have proven ability to work at strategic and tactical levels, and are a hands-on team
player who knows no task is too small
● You are excellent at managing your time, and have the demonstrated ability to prioritize
multiple workstreams at once with limited direct oversight
● You are an adaptable, collaborative team player who thrives in fast paced environments.
● While you love a good process, you're open to change when things aren't working
● You have impeccable attention to detail, leaving no stone unturned in marketing strategy &
execution
● You have strong verbal and written communication skills
Full Time
$96k-121k (estimate)
04/28/2024
05/11/2024
360sweater.com
New York, NY
<25
Retail
The following is the career advancement route for Brand Marketing Manager positions, which can be used as a reference in future career path planning. As a Brand Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Brand Marketing Manager. You can explore the career advancement for a Brand Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Brand Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Brand Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Brand Marketing Manager job description and responsibilities
Researching and analyzing consumer behavior, market trends and competitor activity.
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Brand managers plan ways to promote and change the public perception of brands.
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Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
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Developing and implementing strategies that resonate with the target market.
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Marketing managers are often required to oversee and facilitate the activities of several different departments and offices.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Brand Marketing Manager jobs
Candidates must have an ability to think strategically and come up with campaigns.
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Aspiring managers must have a knowledge and understanding with market research.
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Brand Marketing Manager must know how to work with different kind of people.
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The field of marketing requires some amount of technical expertise and experience.
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They can use their communication skills to find out what the clients want and come to an agreement on what kind of marketing campaign best suits their needs.
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Step 3: View the best colleges and universities for Brand Marketing Manager.