Why Badger Meter? Badger Meter is a leading global water technology company, with a mission to preserve and protect the world’s most precious resource. For more than 100 years, cities and businesses have utilized our innovative and trusted solutions to enhance operational efficiency and conserve water while making it more affordable, clean and resilient. Just like every drop counts, at Badger Meter every employee counts because our contributions have a lasting impact on the world! What You Will Contribute: We are looking for a Product Marketing Manager for our Water Quality division at our Global Headquarters in Milwaukee, WI. This person will be the lead strategic visionary for our water quality products and will quickly grow to manage a team. This person must have experience with water quality or analytical instrumentation products. This will be a hybrid role with 3 days a week onsite in Milwaukee. We are willing to relocate for the right person! This position is responsible for management of the business segment, including competitive analysis, product planning, definition, pricing, forecasting, promotion, product life cycle management and annual operating plans. Also responsible for coordination with engineering, purchasing, industrialization, development and manufacturing Job Duties: 50% Develop short and long range business plans for the product lines consistent with market needs and corporate strategic plans. Develop marketing plans for the specific products, including sales objectives, target market, target applications and promotion to achieve business plan objectives for assigned products. Responsible for business forecasting for the product lines within the business segment and coordinating with Manufacturing and Purchasing to manage inventory and lead times. Define and maintain detailed functional definitions of new products based on analysis of market requirements, corporate objectives and available technology. Prepare marketing specifications as appropriate. Determine product pricing and pricing strategies/policies based on established gross margin objectives and preparation of plans for margin improvement where necessary. Prepare competitive analysis and formulation of competitive counter strategies for new and existing products. Attend technical symposiums and exhibits to maintain knowledge on available and competitive technology and to become a thought leader in the market. 20% Manage product life cycle, including initiation of product improvements, enhancements, approval of change notices and product obsolescence consistent with business plans. Responsible for managing new product launch process from beginning of marketing specification stage through launch/release to the market. Provide leadership in decision-making and problem-solving to ensure successful product line business performance. Conducts tasks in accordance with applicable Badger Meter policies and procedures. 20% Coordinate with strategic business partners (e.g., Engineering, Support Services, Manufacturing, Sales) to ensure achievement of business plan objectives. Responsible for coordination with Sales Division and Support Services, and other groups as appropriate, to implement the product training and distribution plans. Define and communicate market and customer requirements through interaction with Project Teams, Business Teams, and other departments to maximize market success. 10% Recognized by management and peers as the expert on the market and the product lines within the business segment and competent on market and product issues beyond assigned product line(s). Determine total market and available market for the product lines within the business segment. Responsible for managing strategic partnerships/alliances as they pertain to the business segment and products within the business segment. #LI-Hybrid Qualifications: Bachelor’s degree from a four year college, MBA or Master's Degree preferred 5 years of relevant experience with product management Experience with water quality or analytical instrumentation products required Ability to prioritize and accomplish multiple projects/tasks Intermediate proficiency with Microsoft Word, Excel, PowerPoint and Outlook Travel 10% (approx. 1x per quarter) Competitive Total Rewards at Badger Meter: Competitive Pay Annual Bonus Eligible for Annual Pay Increases Comprehensive Health, Vision, and Dental Coverage 15 days Paid Time Off 11 Paid Holidays Two Ways to Save for Retirement: Badger Meter contributes 25 cents for every dollar you contribute to the plan, up to 7% of your eligible compensation. In addition to the match, the company will also contribute 5% of your eligible compensation to your Defined Contribution account on an annual basis. Additional access to a certified financial planner to help ensure your money is working for you, at no cost! Employer Paid benefits including: Employee Assistance Program (EAP), Basic Group Life Insurance, Short Term Disability, and more Educational Assistance – Tuition Reimbursement up to $5,250 Voluntary benefits including: Additional Life Insurance, Long Term Disability, Accident and Critical Illness coverage Health Savings Account (HSA) & Flexible Spending Account (FSA) options An Equal Opportunity/Affirmative Action Employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. Applicants can learn more about their rights regarding equal opportunity in employment by viewing the federal "EEO is the Law" poster and the “EEO is the Law” poster supplement at http://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm With more than a century of water technology innovation, Badger Meter is a global provider of industry leading water solutions encompassing flow measurement, quality, and other system parameters. These offerings provide our customers with the data and analytics essential to optimize their operations and contribute to the sustainable use and protection of the world’s most precious resource.