Ionis Pharmaceuticals, Inc., is headquartered in Carlsbad, California, with offices in Boston, Massachusetts, and Dublin, Ireland. For more than 30 years, Ionis has been the leader in RNA-targeted therapy, pioneering new markets and changing standards of care with our novel antisense technology. Ionis currently has three marketed medicines and a premier late-stage pipeline highlighted by industry-leading cardiovascular and neurological franchises. Our scientific innovation began and continues with the knowledge that sick people depend on us, which fuels our vision to become the undisputed leader in genetic medicine, utilizing a multi-platform approach to discover, develop and deliver life-transforming therapies.

As the first company to fully harness the power of RNA technology for human therapeutics, Ionis’ platform continues to revolutionize drug discovery and transform lives for patients with unmet needs. We are building upon our innovative research and drug development excellence to provide greater value to patients, and we are well positioned financially to deliver on our strategic goals.

Ionis is a challenging, motivating and rewarding environment designed to foster innovation and scientific excellence. Our success is a direct result of our outstanding employees. We are interested in bringing together a diverse group of individuals with different skill sets and perspectives into this creative environment to be part of a productive and inclusive team. While acknowledging people are actively engaged in hybrid/remote work, we continue to invest time, money, and energy into making our workplace locations a place where our culture and employees can thrive. We believe engaging on a day-to-day basis, in person, builds solid and lasting relationships, and contributes positively to our culture and innovation. From the heart of our stunning Carlsbad campus, we aim to provide a central connection point for all our employees. These facilities give us the opportunity to connect cross-functionally, collaborate and to build on the success of our business as we continue to grow. Join us and experience our unique culture while you develop and expand your career.

DIRECTOR, VALUE & ACCESS MARKETING

SUMMARY

The Director, Value & Access Marketing will play a critical role in the growth of Ionis and its transformation into a fully integrated biotechnology organization, by building capabilities for payer and access marketing for Ionis’ innovative products. This individual will be responsible for leading development of the US payer value proposition and reimbursement support and patient services materials that enable patient access for Ionis’ launch products. This position will report to the VP, Head of US Market Access and ideally be located at our corporate headquarters in Carlsbad California, or at our Boston office location.

RESPONSIBILITIES

The ideal candidate will:

• Lead value and access marketing strategy and tactical execution plans for launch assets Olezarsen and Donidalorsen for integrated customer-facing field teams
• Drive development of Payer, HCP, and Patient marketing resources for Payer Accounts, Trade & Distribution, Field Reimbursement, Pricing & Contracting, and Patient Services teams
• Develop effective and aligned communication strategy and tools for formulary decision makers (Payers, PBMs, Institutions, etc.) including Pipeline Review, Pre-approval Information Exchange and Value decks and tools
• Collaborate with Payer Account leadership to align on strategy to attain desired breadth and quality of coverage within targeted access accounts in a timely manner
• Develop the promotional plan, programs, multi-channel communications platform and tactics to pull-through market access strategy (training materials, selling resources/tools, and field sales integration)
• Represent US Market Access in key brand activities including strategic planning, launch readiness, training, launch execution, and performance management
• Collaborate with Marketing and creative agency to ensure collateral is aligned with overall brand strategy
• Manage and coordinate cross-functional and cross-disciplinary activity to drive effective development and delivery of customer communications
• Navigate resources through the Promotional Review Committee (PRC) process
• Ensure critical customer and business insights inform analytics and performance reporting to support enhanced strategic and tactical plan evolution and implementation
• Anticipate market dynamics and analyze market data to proactively identify and address channel and customer-level opportunities and threats related to drug access
• Implement and manage vendor contracts to agreed-upon service levels, budgets, and timelines
• Clearly communicate goals, progress, risks, and mitigation plans for critical activities impacting launch to leadership during quarterly business reviews
• Collaborate with Marketing, Trade & Distribution, HEOR, Medical Affairs, Patient Services, and others, as necessary

REQUIREMENTS

• Undergraduate bachelor’s degree required, ideally in health sciences or business/marketing; MBA or other advanced degree preferred
• A minimum of 15 years of related experience with a bachelor’s degree, or 12 years with an master's degree
• New product launch experience in the US required, preference for specialty drug launch
• Experience with both Pharmacy and Medical Benefit products, with knowledge of rare disease, orphan, or ultra-orphan product experience highly desirable
• Experience working with agencies on creation of materials and obtaining approvals with promotional material review committees
• Strong leadership skills and ability to partner / effectively collaborate across functions to gain alignment, hold external partners accountable, and improve business performance
• Demonstrated ability and proven history of driving projects and initiatives to completion
• Highly organized and detail oriented, with strong project management and presentation and writing skills, proactive communications

Please visit our website, www.ionispharma.com for more information about Ionis and to apply for this position; reference requisition # IONIS003386

Ionis offers an excellent benefits package! Follow this link for more details: Ionis Benefits

Full Benefits Link: https://www.ionispharma.com/careers/working-at-ionis/#:~:text=our employee spotlight-,Benefits,-Employees are rewarded

The pay scale for this position is $200,884 to $260,000

NO PHONE CALLS PLEASE. PRINCIPALS ONLY.

Ionis Pharmaceuticals, Inc. and all its subsidiaries are proud to be EEO employers.