Senior Content Writer | Life Insurance Co. | Remote

Must Haves:

• 5 years writing across a variety of channels (traditional and digital)
• Experience writing in finance, banking, medical, or pharma
• Project experience (full cycle)
• Self-motivated with ability to work autonomously
• Portfolio or work samples, required

Nice to Haves: 

• Experience in financial services (ideally with investment products & services)
• Workfront, Jira, TFS experience
• Understanding of sales and marketing processes

Job Description:

The Senior Content Specialist collaborates with our in-house creative and strategy teams to deliver a wide range of content crafted to inform, engage, and delight their intended audience(s). This includes sales enablement tools, presentations, advertisements, direct mail, event support, newsletters, and more.

Responsibilities:

• Research, conceptualize, and compose innovative content that supports marketing strategies and creative briefs.
• Demonstrated ability to translate complex ideas from multiple reference sources into stories that engage and delight the target audience(s).
• Collaborate with Associate Creative Directors, peers, and key stakeholders on how to best achieve defined objectives.
• Ensure consistency and quality across all written content.
• Help to foster a culture of inclusion, innovation, and creativity.
• Proactively manage deadlines across multiple projects in a fast-paced, Agile environment.
• Use your subject matter expertise to help elevate our brand strategy.
• Develop a deep understanding of the products and services you will be marketing and how they are nuanced across distribution channels.
• Ability to pitch creative concepts to in-house customers.
• Performs other duties as assigned.

Qualifications: 

• 5 years’ experience producing copy across print channels (and a portfolio of your work)
• Ability to simplify complex, highly technical financial concepts to a non-technical audience(s)
• An iterative and feedback-driven approach to writing, testing, and editing copy.
• Experience using technology to collaborate, such as Workfront, TFS, Jira, etc.
• Bachelor’s degree preferred, with a concentration in journalism, marketing, communications, or related discipline.
• Knowledge of sales and marketing processes, as well as investment products and services, are a plus.