Who Are We?
The&Partnership Group is the world's only truly full-service independent agency network, combining the energy and agility of a partner-owned business with the scale and strength of our alliance with WPP and GroupM.
We believe in The Power of &, bringing diverse talent together to transform the way great brands are built. Our teams blend creative, media, experience and technology specialists in customized, dedicated &Model teams. The performance mindset of these teams optimizes to business outcomes in every channel, fueled by the latest innovations in AI. Working alongside our clients' marketing departments, we deliver '&mplified Creativity' to solve their business and brand challenges seamlessly, creatively and efficiently.
Ultimately of course, we are our people. They're the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.
That's why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be.
The Team
We are about to begin work with a new client in the media and entertainment space. We will be building a future facing content and production studio, combining hybrid creative talent with innovative production technologies to create industry leading content across digital and traditional channels.
The team will contain over 50 creative and production pros - everything from copy and design, through to video editors and photographers. Most of the team will be based on the East Coast (NYC and Atlanta) with a handful of production roles in our hubs across South America.
Working directly with the client's marketing, events, programing, and content teams, the team will be responsible for end-to-end content development and production, delivering work for the brand's paid media plans, owned channels (inclusive of social handles and apps), internal employee channels, partner marketing materials, and events.
The Role
We are looking for a Senior Copywriter to work as part of an embed agency, who can write effectively for social media, radio and print. Whether it's an email to a new customer which explains the benefits of their newly purchased digital subscription, or an in-feed social ad which promotes an exciting weekend supplement, you'll be able to engage a discerning target audience.
The ideal candidate will be required to originate creative ideas/concepts for various projects and craft the copy that clearly communicates these ideas to the end user.
Responsibilities:
You will work on a mix of short and long copy depending on the media, for example print ads will require tightly crafted headlines and small amounts of explanatory copy, whereas longer form communications such as brochures, micro-sites, landing pages and emails will need significantly more detail.
You will need to:
-Come up with creative ideas and concepts, in partnership with the art director / designer
-Present ideas to leadership for approval and development
-Write clear, persuasive, original copy through the various iterations of the project
-Liaise with clients and interpret their briefs
-Work on several campaigns at once, sometimes under pressure and often to tight deadlines
-Keep up to date with popular culture and trends
Skills and Experience Required:
- At least 5 years experience
-Working across the spectrum of media communications from print to digital
-Bringing a strong working knowledge of how copy must evolve and adapt to suit different media and platforms
-Applying precise attention to detail and determination to bring craft and quality to the creative work
-Working across multiple projects at the same time using strong time management skills
-Creating and maintaining a consistent and adaptable brand tone of voice
-Translating specialist expertise into language appropriate for a customer audience
-Excellent communication skills
-Strong problem solving
The&Partnership Group embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together.
The pay range for this role is $100,000-$115,000 . Individual compensation will be commensurate with the candidate's experience and local cost of labor. Salary is subject to change based on factors such as geographic location and cost of living in location of hire.
Applicants must be legally authorized to work in the United States
Department Creative Locations New York Remote status Hybrid Remote