Loyalty360, the association for customer loyalty, is looking for an in-house Digital Content Creator and Manager to cover the exciting field of customer loyalty. The position entails writing, editing, and managing content, research, and videos/podcasts for our various media channels. The role’s journalistic demands span from condensing newswire articles to conducting and creating stories from insightful interviews, ghost-writing, writing marketing collateral, press releases, copywriting, and proofreading.

Responsibilities:

Content Production:

• Curate content featuring marketing executives, loyalty/reward programs, technology platforms, and agencies.
• Originate ideas for content from industry news, research, and timely events.
• Create well-researched long-form pieces, including magazine articles, case studies, reports, and advertorial content, conveying a unique voice and expert perspective.
• Synthesize sophisticated and complex topics into more digestible content.
• Craft topics and questions for video interviews and written Q&A articles based on customer loyalty, reward programs, and customer experience/engagement.
• Collaborate with Loyalty360 leadership to conduct interviews with business executives; pen articles or long-form pieces based on interview content, and develop observations about industry trends.
• Proof-read and edit copy and content to ensure editorial standards with attention to detail, ensuring proper grammar, spelling, and punctuation.
• Create written copy for marketing, event, and advertising projects as needed.

Content/Client Support:

• Coordinate and conduct video/podcast interviews with members/clients as needed.
• Work with Loyalty360 content and account management teams to ensure member content and interviews are promoted through Loyalty360’s various channels.

Content Management/Marketing:

• Collaborate with internal teams to track content and interview processes from start to finish, leveraging project management tools.
• Develop and maintain knowledge of the industry and the target audience to understand what attracts, grows, and retains readers and members.
• Work with Loyalty360 web development, marketing, and leadership to develop, execute and monitor SEO plan and linking strategy.

Requirements:

• At least 5 years of successful writing experience as a professional content writer/editor in a business or marketing-related field. A proven understanding of the customer loyalty industry is highly desired.
• Proven ability to seek out and develop compelling stories from scratch as well as edit content.
• Must be able to write and edit quickly. Ability to thrive in a fast-paced environment.
• Excellent communication skills, including the ability to convey complex ideas clearly.
• Superior writing, grammar, and proofreading skills; excellent editorial judgment.
• Willingness to continuously learn about customer loyalty and customer experience industry.
• Self-motivated and passionate about storytelling.
• Demonstrates ability to prioritize and meet deadlines with efficiency and accuracy.
• Knowledge of SEO best practices.
• Ability to work independently as well as part of a team. Willingness to support other job functions as needed.
• Experience with managing a small team and providing direction to team members.
• The ideal candidate would be located in Cincinnati, OH.
• Bachelor’s degree required.

Job Type: Full-time

Pay: From $52,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off

Schedule:

• Monday to Friday

Work Location: In person