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Social Media Specialist
Inkitt San Francisco, CA
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$103k-129k (estimate)
Full Time 3 Weeks Ago
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Inkitt is Hiring a Social Media Specialist Near San Francisco, CA

Inkitt is building the Disney of the 21st Century, standing at the forefront of technology and entertainment. Leveraging AI and predictive algorithms, Inkitt discovers unknown stories and turns them into blockbuster hits, producing a new $1M ebook every 4 weeks and selling directly to consumers through its Galatea app. Inkitt has become the 11th most bestseller-generating publisher in the world, boasting a 40x higher hit-rate than traditional publishers. Recently raising a Series C and backed by some of the top VC's such as: Khosla, Kleiner Perkins, and NEA Ventures, our recent expansion into GalateaTV is only the beginning of our journey to becoming the next-gen entertainment powerhouse.
What You'll Do:
    • Develop and implement a comprehensive social media strategy aligned with business goals across platforms by working in tandem with the rest of the social team.
    • Identify target audiences and create strategies to effectively engage them.
    • Create, curate, and manage all published content (images, video, written, and audio) across social media platforms.
    • Work closely with the creative team to brainstorm out of the box, groundbreaking ideas for social and guerilla marketing endeavors.
    • Ensure content is on-brand, consistent in style and quality, and optimized for each platform.
    • Collaborate with the marketing team to create and execute social media campaigns for TikTok, Instagram, YouTube, Facebook and beyond.
    • Engage with followers, respond to inquiries, and foster conversations to build a community around the brand. Work with the community manager to develop strong relationships across audiences spanning multi-platforms.
    • Monitor social media channels for customer feedback and respond in a timely manner.
    • Address any issues or crises that arise on social media, maintaining the brand's reputation.
    • Track and analyze social media performance metrics to evaluate the effectiveness of strategies and campaigns. Iterate and adapt with the social team.
    • Provide regular reports with insights and recommendations for improvement.
    • Utilize tools like Sprout Social, Facebook Insights, and other social media analytics tools to grow and adapt social strategy over time.
    • Stay up-to-date with the latest social media trends, tools, and best practices.
    • Conduct competitor analysis to identify opportunities for improvement and differentiation.
    • Work closely with other departments, such as PR, sales, and customer service, to ensure cohesive messaging and branding.
    • Coordinate with the community manager to work closely with influencers and brand ambassadors to amplify the brand's reach.
Who You Are:
    • Creativity: Strong creative skills with a portfolio of content that demonstrates originality, innovation, and engagement.
    • Technical Skills: Proficiency in using social media platforms, content creation tools (Adobe Creative Suite, Canva, etc.), video editing software, and copyrighting. Understanding of social media metrics.
    • Communication: Excellent written and verbal communication skills, with a knack for crafting compelling and relatable content.
    • Adaptability: Ability to quickly adapt to changing trends and platform updates.
    • Team Player: Collaborative mindset with the ability to work effectively in a team environment.
What We Offer:
    • 401k plan, designed to help you save for the future
    • Health benefits tailored to your needs, including medical, dental, and vision coverage
    • Professional coaching after two years with us
    • Team-building events, including our annual Tulum trip
    • Unlimited access to our Galatea app
    • Unlimited budget for self-development books
    • Charity donation of your choice at your one year anniversary
    • Snacks and drinks from our micro-kitchens
    • Class Pass membership for US based employee and gym access for Berlin employees
    • Dog/cat friendly offices in Berlin and San Francisco
The annual base salary range for this position is $50,000-$65,000 USD. Compensation will be determined by skill level, proficiencies, and experience.
At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20 countries, we welcome everyone to apply.
We look forward to hearing from you!
Check out our Careers Blog
Follow us on Instagram & LinkedIn!

Job Summary

JOB TYPE

Full Time

SALARY

$104k-130k (estimate)

POST DATE

06/13/2024

EXPIRATION DATE

06/26/2024

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The following is the career advancement route for Social Media Specialist positions, which can be used as a reference in future career path planning. As a Social Media Specialist, it can be promoted into senior positions as a Social Media Analyst, Sr. that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Social Media Specialist. You can explore the career advancement for a Social Media Specialist below and select your interested title to get hiring information.

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If you are interested in becoming a Social Media Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Social Media Specialist for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Social Media Specialist job description and responsibilities

A Social Media Specialist could also be responsible for devising strategy, community management, creative directing, customer service, copywriting, and analyzing data.

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Social Media Marketing Specialists are responsible for planning a brand’s social media strategy.

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Some Social Media Specialists will also be responsible for paid strategies and will need to be adept at using tools such as Facebook Ads Manager or other paid options on channels like LinkedIn or Quota, for example.

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They are the ones who create and publish content, build followings, manage online communities, and cultivate a social media presence.

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They write social copy, communicate with the public through comments, and always keep an eye on what’s trending.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Social Media Specialist jobs

Most companies have social media specialists for one of a few reasons.

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Apply to Relevant Social Media Jobs.

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Earn a degree or gain relevant work experience as a Social Media Specialist.

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Learn how to use social media and general marketing analytics.

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Stay Flexible and Aware of Social Media Trends.

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Step 3: View the best colleges and universities for Social Media Specialist.

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