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Diversified Heat Transfer
Towaco, NJ | Full Time
$77k-104k (estimate)
1 Month Ago
Marketing Specialist
$77k-104k (estimate)
Full Time | Durable Manufacturing 1 Month Ago
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Diversified Heat Transfer is Hiring a Marketing Specialist Near Towaco, NJ

Marketing Specialist

As a Mid-Level Marketing Professional with a focus on Layout and Design, you will be instrumental in developing and implementing creative marketing strategies to promote our products/services, enhance brand awareness, and drive business growth. This role requires a balance of strategic thinking and hands-on design skills to produce visually appealing and effective marketing collateral. Collaborating with cross-functional teams, you will contribute to the overall success of marketing campaigns and initiatives.

Key Responsibilities:

Strategic Planning:
  • Contribute to the development of comprehensive marketing plans with a keen focus on visually impactful strategies.
  • Analyze market trends, competitor activities, and customer insights to identify growth opportunities.
Design and Branding:
  • Develop visually appealing marketing collateral, including brochures, presentations, social media graphics, and other promotional materials.
  • Ensure all designs align with brand guidelines and maintain a consistent visual identity.
  • Stay updated on design trends and incorporate innovative design concepts.
Campaign Management:
  • Plan, execute, and optimize integrated marketing campaigns across various channels, emphasizing the visual appeal of the content.
Digital Marketing:
  • Manage digital marketing initiatives, incorporating visually compelling elements in social media, email, website, and online advertising.
  • Utilize design software and analytics tools to track and report on digital campaign performance.
Collaboration:
  • Work closely with cross-functional teams, including sales, engineering, product management, and management, to ensure alignment of marketing efforts with overall business goals.
  • Collaborate with external design agencies and vendors when necessary.
Market Research:
  • Conduct market research to identify visual trends, customer preferences, and competitive design landscapes.
  • Integrate visual elements into research findings to enhance presentations and reports.
Budget Management:
  • Manage marketing budgets effectively.

Qualifications:

  • Bachelor’s degree in marketing, business, or a related field.
  • 3 years of experience in marketing, with a demonstrable portfolio showcasing layout and design skills.
  • Strong understanding of digital marketing channels and tools.
  • Strong understanding of design principles, typography, and color theory.
  • Experience in both digital and print design.
  • Excellent communication and interpersonal skills.
  • Analytical mindset with the ability to interpret data and make informed decisions.
  • Proficiency in graphic design software/tools (e.g., Adobe Creative Suite).
  • Creative thinking and problem-solving skills.

Interested Candidates should send resumes to Careers@dhtnet.com with the Subject “Marketing Specialist”.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Durable Manufacturing

SALARY

$77k-104k (estimate)

POST DATE

05/02/2024

EXPIRATION DATE

07/01/2024

WEBSITE

dhtnet.com

HEADQUARTERS

TOWACO, NJ

SIZE

200 - 500

FOUNDED

1938

TYPE

Private

CEO

NORMAN GOLDBERG

REVENUE

$50M - $200M

INDUSTRY

Durable Manufacturing

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The following is the career advancement route for Marketing Specialist positions, which can be used as a reference in future career path planning. As a Marketing Specialist, it can be promoted into senior positions as a Marketing Analyst IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Specialist. You can explore the career advancement for a Marketing Specialist below and select your interested title to get hiring information.