About The Villages Health

The Villages Health is a patient-centered primary care driven, multi-specialty medical group with over 700 team members. Our unique care model gives us both the time and resources to truly care for our patients, along with a company culture that supports a healthy work-life balance for our team members. Our purpose, mission and vision is to empower Villagers and the surrounding communities to live out their dreams by keeping them healthy and healing them quickly. Together, we are changing the way healthcare is delivered and are making a positive difference in the lives of our patients and the communities we serve. In doing so, The Villages Health is creating America’s Healthiest Hometown.

Our Full-time Benefits

Medical, Dental & Vision Insurance | Matching HSA & 401k | PTO & Paid Holidays | The Villages Charter School Eligibility | & much more!

Hiring Events

Please bring your resume and join us:

• Friday, June 14th from 9:30 AM to 1:30 PM at Lake Deaton Care Center (779 Kristine Way, The Villages, FL 32163) – RSVPs are encouraged through Eventbrite at https://bit.ly/49FncKT

Responsibilities:

The Manager of Marketing and Communications role touches the entire spectrum of TVH by overseeing the day-to-day activities of the Marketing, Media, and Communications Departments. An exempt, leadership position responsible for the overall marketing campaigns impacting sales growth of Medicare Advantage patient base as well as overseeing the internal and external communications efforts. The Manager of Marketing and Communications will supervise all aspects of Marketing and Communications supporting our internal and external partners and operations. Will work in close collaboration with TVH call centers to oversee all the execution of marketing initiatives and campaigns leading to web leads and referrals. Will also ensure effective communication and marketing are created with the approval of the VP of Sales and Marketing. The Manager of Marketing and Communication is responsible for developing creative and effective ads targeting the MA eligible population. This leadership position is tasked with making significant creative contributions that will incrementally increase TVH’s gross adds of Medicare Advantage patients. The Manager of Marketing and Communication will work in collaboration with Sales, Primary and Specialty operations in support of new and existing patient base. The Manager of Marketing and Communication will also support HR, the Call Centers and support the Executive Team with communication projects as needed and when applicable.

• Oversees development of strategies and tactics to boost the organization’s reputation and awareness. 
• Collaborate with care center managers and leaders regarding Patient Experience Program (Net Promoter Score) to ensure awareness as part of TVH’s communication. 
• Drives and tracks marketing initiatives to promote sales opportunities and community awareness by working in collaboration with NPSs and NPAs management teams. Utilizing Salesforce to track marketing ROI. 
• Strategic planning for TVH’s marketing and communication budget, and ROI expectations. 
• Effective planning and execution marketing TVH’s services to the community and our agent partners. 
• Builds and maintains strategic relationships and partnerships with key marketing agencies, print media, magazines, and vendors. 
• Oversees the creation and management of internal and external communications initiatives. 
• Works closely with internal TVH departments, such as Human Resources, Primary Care Services, Specialty Care Services, and the like to initiate and develop programs and initiatives geared to increase patient base. 
• Maintain strong relationships with local media to ensure effective community outreach and TVH awareness. 
• Continue to foster new and existing relationships with outside vendors and advertising agencies. 
• Ensure Health Insurance Resource Center signage and communication messages are always updated. 
• Works with The VP of Sales and Marketing to retrieve data and create reporting as needed relevant to marketing. 
• Recognizes opportunities and works collaboratively to design and implement solutions for overall company growth by contributing new ideas and sharing best practices with the sales and operations teams. 
• Ensures that successful marketing campaigns from ideation to execution are being deployed on a timely basis. 
• Monitors marketing budget and makes suggestions for cost savings. 
• Maintains The Villages Health brand image and provide viable suggestions and recommendations. 

Education/Experience Requirements:

• Excellent verbal and written communications skills. 
• Excellent organizational skills and attention to detail. 
• Strong analytical and problem-solving skills. 
• Proficient with Microsoft Office Suite or related software. 
• Bachelor’s Degree in Marketing, Business, Communications, Public Relations, or related field. 
• At least five years of experience in a related field. 
• Experienced team builder and motivator 
• Effective team recruitment and retention capabilities 
• Critical “out of the box” thinker with strong leadership attributes 
• Team player and positive energy that represents TVH’s culture.
• Manages The Marketing and Communication team.
• Know and understand the scope of TVH’s Medicare Advantage value-based population. 
• Knowledge of evaluating marketing strategies based on market characteristics and organizational needs. 
• Knowledge of negotiating and evaluation contracts with outside vendors for various services. 
• Knowledge of solving conflict/issues between teams/departments to build collaboration.

Salary commensurate with experience.

Location: 1149 Main Street, The Villages, FL 32159 

Questions? Contact us at recruitment@thevillageshealth.com