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Marketing Operations Manager
Aquent Seattle, WA
$112k-146k (estimate)
Full Time | Business Services 4 Days Ago
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Aquent is Hiring a Marketing Operations Manager Near Seattle, WA

Job Details

This position supports the prioritization, planning, and operationalization of new marketing capabilities for the Owned Channel Strategy and Operations (OCSO) team. Utilizing a strong marketing operations background, change management skills, and digital acumen, this role ensures that new technology tools and enhancements to existing tools support business needs, thoroughly meet business requirements, and are fully adopted by the OCSO team.

Typical Day in the Role:

Existing Tools & Process Support:
  • Represent business-driven needs for existing campaign management and audience/segmentation tools, including writing business requirements, gathering data to inform prioritization, and advocating for the marketer experience.
  • Participate in design reviews, UAT, and testing of any new enhancements to existing campaign management and audience/segmentation tools.
  • Support onboarding and operationalization of new features by the OCSO team and managed service vendors, including change management activities.
Requirements:

Must Have Detailed Resume Exemplifying the Top 3 Skills:
  • 4-8 years of experience with personalized owned channel marketing, including email, in-app marketing, offers, and marketing automations.
  • 3 years of experience with change management, including driving adoption of new marketing tools, planning and executing change management activities, educating and empowering end users.
  • Ability to both see the bigger picture and dive deep into details related to tools. Experience identifying and representing broad business needs to inform tool roadmaps, getting hands-on with tools, and demonstrating tools to varying audiences (leaders, business stakeholders, end users).
  • Strong interpersonal and relationship-building skills; enthusiasm and ability to work as part of a multi-disciplinary team with capacity to build new and efficient approaches through industriousness and adaptability.
  • Experience working in a complex, matrixed organization.
  • Excellent project management, problem-solving, and organizational skills.
  • Strong analytical skills; comfortable collecting and distilling data into insights/optimization opportunities.
  • Bachelor's degree or equivalent related work experience.
Top 3 Skills:
  1. 4-8 years of experience with personalized owned channel marketing, including email, in-app marketing, offers, and marketing automations.
  2. 3 years of experience with change management, including driving adoption of new marketing tools, planning and executing change management activities, educating and empowering end users.
  3. Ability to both see the bigger picture and dive deep into details related to tools. Experience identifying and representing broad business needs to inform tool roadmaps, getting hands-on with tools, and demonstrating tools to varying audiences.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Business Services

SALARY

$112k-146k (estimate)

POST DATE

06/12/2024

EXPIRATION DATE

08/11/2024

WEBSITE

aquent.com

HEADQUARTERS

BALTIMORE, MD

SIZE

3,000 - 7,500

FOUNDED

1986

TYPE

Private

CEO

BLANCHE WOODBRIDGE

REVENUE

$500M - $1B

INDUSTRY

Business Services

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Aquent is a recruitment agency that provides temporary staffing and outsourced project development for creative media and marketing businesses.

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If you are interested in becoming a Marketing Operations Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Operations Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Operations Manager job description and responsibilities

Marketing operations manager ensures each marketing program and campaign are executed according to the agreed plans and processes.

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Marketing ops managers help make strategic decisions and set the tone for what will happen next.

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The marketing operations manager is responsible for the management of marketing reporting of day-to-day campaign activities, reporting from basic campaign tracking to attribution models.

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Additionally, the Marketing Operations Manager will regularly prepare program analysis reports, which will be presented to senior marketing operations management, collaborating personnel, and the Chief Marketing Officer.

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A marketing operations manager supervises marketing department staff to maintain productivity and smooth operations.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Operations Manager jobs

Marketing operations managers need to stay up-to-date with the latest technology, tools, and marketing platforms.

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Earn a degree and countless marketing trainings and certifications.

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Study and experience modern marketing and sales development solutions such as Salesforce, LeanData, Bizible, ZoomInfo, RingLead, and Marketo.

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Study and be an expert in marketing data management.

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Obtain a thorough understanding of the enterprise sales cycle and how sales operations can contribute to the success of the organization.

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Step 3: View the best colleges and universities for Marketing Operations Manager.

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