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Marketing Manager
AMTRACO Kenosha, WI
$103k-134k (estimate)
Full Time | Restaurants & Catering Services 5 Days Ago
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AMTRACO is Hiring a Marketing Manager Near Kenosha, WI

AMTRACO is a global holding company headquartered in Franksville, WI, that manages the shared services of HR, IT, and Finance for its operating units. The four distinct operating units owned by AMTRACO are:

EPSI – a distribution company servicing the surface finishing industry with presence in all major global markets.

STM – a manufacturer of pressure sensitive adhesive tapes

FAST – a distributor of tapes and related products for the framing, architectural, signs, and trophy markets.

SBM – a commercial real estate company that buys, develops, and leases commercial real estate.

Marketing Manager Job Summary

The Marketing manager will direct and track campaigns, digital marketing efforts, lead generation and market based research.

Responsibilities and Duties

  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis and trade shows
  • Produce valuable and engaging content for our websites and social media channels that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Oversee, develop, design and approve marketing material
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze consumer behavior and adjust email and advertising campaigns accordingly
  • Other duties as assigned

Qualifications and Skills

  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences in the industrial sector and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  • A sense of aesthetics and a love for great copy and witty communication
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • BSc/MSc degree in Marketing or related field

Benefits and Perks

  • Base salary plus bonus plan
  • Medical, dental and vision insurance
  • 401k with employer match
  • Accrued Vacation and PTO days
  • Paid Volunteer Days
  • New Hire Increases
  • Hybrid in office and work from home opportunities

Job Summary

JOB TYPE

Full Time

INDUSTRY

Restaurants & Catering Services

SALARY

$103k-134k (estimate)

POST DATE

05/19/2024

EXPIRATION DATE

08/15/2024

WEBSITE

amtraco.com

HEADQUARTERS

Franksville, WI

SIZE

<25

INDUSTRY

Restaurants & Catering Services

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The following is the career advancement route for Marketing Manager positions, which can be used as a reference in future career path planning. As a Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Manager. You can explore the career advancement for a Marketing Manager below and select your interested title to get hiring information.

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If you are interested in becoming a Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Manager job description and responsibilities

Provide reports and analysis of marketing activities to senior managers and board of directors.

01/18/2022: Little Rock, AR

Develop and activate marketing campaigns dedicated to driving brand awareness and consideration with new customer audiences.

02/15/2022: Washington, DC

Direct the hiring, training, and performance evaluations of marketing staff and oversee their daily activities.

01/29/2022: Duluth, MN

Drive the utilisation of Marketing Development Fund and work on constant program optimisation (like budget, performance metrics, program elements etc.).

01/05/2022: Galveston, TX

The outdoor marketing manager will ensure toolkit sufficiency for all relevant campaigns and make sure these tools are efficiently distributed.

12/13/2021: Lowell, MA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Manager jobs

Extensive experience with practices and techniques related to traditional and digital marketing within the retail landscape.

12/20/2021: Virginia Beach, VA

Work with creative teams on developing compelling and engaging content across all marketing channels for a cohesive look and feel.

02/21/2022: Chicago, IL

Successful candidates will have a deep knowledge of experiential marketing and project management experience.

12/27/2021: Huntington, WV

A marketing manager needs leadership abilities and excellent project management skills to lead their team.

02/12/2022: Bergenfield, NJ

Along with being able to provide feedback, marketing managers need to be able to accept feedback calmly and without getting angry.

01/02/2022: Moline, IL

Step 3: View the best colleges and universities for Marketing Manager.

Butler University
Carroll College
Cooper Union
High Point University
Princeton University
Providence College