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Infinite Recovery
Cedar, TX | Full Time
$144k-182k (estimate)
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Director of Marketing
$144k-182k (estimate)
Full Time | Investment Management 6 Months Ago
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Infinite Recovery is Hiring a Director of Marketing Near Cedar, TX

JOB DESCRIPTION
Job Title: Director of Marketing
Department: Marketing 
FLSA Status: Exempt
Summary: 
The Director of Marketing for our substance abuse treatment facility is responsible for developing, implementing, and overseeing comprehensive marketing strategies to promote the facility's services, increase brand awareness, and drive patient admissions. This role requires a deep understanding of substance abuse treatment, effective communication skills, and a proven track record in marketing strategies within the healthcare or mental health sector.
Essential Functions: 
  • Develop and execute marketing plans aligned with the facility's goals, ensuring consistent messaging across all platforms. 
  • Collaborate with the leadership team to identify target demographics and create tailored marketing campaigns to reach these audiences. 
  • Utilize market research and analysis to identify trends, competitor strategies, and opportunities for growth. 
  • Manage digital marketing efforts, including website optimization, SEO, SEM, social media campaigns, and email marketing. 
  • Oversee the creation of compelling content (blog posts, videos, infographics, etc.) that educates and engages target audience. 
  • Collaborate with the admissions team to ensure a seamless transition from marketing efforts to patient intake processes. 
  • Ensure compliance with legal and ethical standards in all marketing activities, especially regarding patient confidentiality and HIPAA regulations. 

The job duties listed in this job description may not be inclusive of all requirements of this position. Other duties may be assigned by your supervisor. 
QUALIFICATIONS

  • Bachelor's degree in Marketing, Business Administration, or a related field ( Master's degree preferred). 
  • Proven experience (5 years) in marketing roles within the healthcare, mental health, or substance abuse treatment industry. 
  • Strong understanding of substance abuse treatment programs, patient journey, and related healthcare regulations. 
  • Demonstrated success in developing and implementing successful marketing strategies. 
  • Proficiency in digital marketing tools and platforms, including Google Analytics, social media management, CRM software, etc,
  • Excellent communication, leadership and interpersonal skills. 
  • Ability to multitask, prioritize, and work effectively, in a fast-paced environment. 
  • Understanding of ethical considerations and compliance with healthcare marketing regulations. 

WHY INFINITE RECOVERY?
• Medical, dental, and vision plans with the portion of employee paid for by company
• 2 weeks of paid time off a year to spend however you want and 10 paid holidays
• Infinite Recovery contributes a percentage of your total 401k contributions each year
towards your retirement fund.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Investment Management

SALARY

$144k-182k (estimate)

POST DATE

12/21/2023

EXPIRATION DATE

07/07/2024

WEBSITE

infiniterecovery.com

HEADQUARTERS

Austin, TX

SIZE

<25

INDUSTRY

Investment Management

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A Marketing Director must be able to read and understand the marketplace and adjust plans accordingly.

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A Marketing Director reports to the Chief Marketing Officer.

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The director of marketing generally has at least five to 10 years of applicable experience.

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Organizations focused on growth will want to hire a Marketing Director who understands the value of digital advertising and the landscape of platforms that exist.

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Experience with digital marketing forms such as social media marketing and content marketing, required.

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Step 3: View the best colleges and universities for Director of Marketing.

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