Job Description

Salomon is seeking a Paid Media Coordinator to generate qualified traffic to Salomon.com and support the acceleration of our ecommerce business.

The Paid Media Coordinator will support campaign execution across US and Canada across Growth Marketing, Ecommerce, and Brand functions.

WHAT MAKES THIS A GREAT PLACE TO WORK & PLAY :

• Hybrid work schedule
• A generous PTO policy, plus paid annual holidays and floating holidays
• Half-day Fridays for months of the year
• An exceptional employee discount on all our products and sister brands (Arc’teryx, Armada, Atomic, Wilson)
• Powder Bell powder days throughout the winter season
• Complimentary gym membership and resort season pass to local locations & mountains
• Opportunities to engage in the community and with industry partners

ESSENTIAL DUTIES & RESPONSIBILITIES

To perform this job successfully, an individual must be able to perform each essential duty and responsibility satisfactorily :

• Support Associate Paid Media Manager in planning and executing paid media campaigns within digital platforms.
• Conduct keyword research, ad copy creation, and A / B testing to maximize campaign performance.
• Ensure creative standards are upheld across platforms and give input where needed with creative teams.
• Utilize Excel skills to manipulate and analyze large sets of data for reporting purposes.
• Provide regular reports on campaign performance, highlighting key metrics and areas for improvement.
• Monitor and analyze campaign data (budgets and performance) to provide actionable insights and recommendations for continuous improvement.
• Collaborate with cross-functional teams to ensure cohesive and integrated marketing strategies.
• Stay up-to-date with industry trends and best practices to implement innovative and effective campaigns.
• Set up, organize, and troubleshoot product catalogs in GMC & FB Commerce Manager for dynamic shopping campaigns.
• Work with internal teams (retail, experiences, brand, creative, etc.) to support Salomon omnichannel strategies.

Qualifications

QUALIFICATIONS, SKILLS, ABILITIES & COMPETENCIES

The requirements listed below are representative of the knowledge, skill and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Needed work experience : - years of experience with executing paid media campaignsAgency experience is a plus
• Education : B.S. in Marketing or related field or comparable related work experience.
• KPI tracking, analysis, reporting (attribution) using tools such as Adobe Analytics, PowerBI, Tableau
• Industry certifications such as Meta, TikTok Ads Academy, Google Ads certification
• Operational knowledge of Meta, DV, Campaign Manager, Google Ads and other DSPs
• CTV, DOOH experience a plus
• Proficiency in Microsoft Office including Excel, Word and PowerPoint
• Attention to detail, especially during complex campaign executions, with outstanding follow-through, organizational and time management skills
• Able to work independently and communicate with multiple teams and levels
• Understand and integrate the needs of internal / external stakeholders to respond adequately in line with the interest of the company
• Demonstrate passion and personal investment to develop our brands and products
• Available to work occasionally on evenings and weekends to peak commercial periods (ex : Black Friday)
• Respect corporate values and the duty of confidentiality
• Ability to work as a team member and to collaborate in a fast-paced environment

Additional Information

Permanent contract, Full Time

Job located in : Ogden, Utah

PHYSICAL DEMANDS & WORKING ENVIRONMENT

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to travel, talk and hear. The employee is frequently required to sit, stand and walk.

The employee must occasionally kneel, stoop, crouch, twist and lift to pounds, with or without accommodations.

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually moderate, but can involve exposure to varying noise levels, ranging from moderate to loud, as well as flashes of light.

Last updated : 2024-05-17