3 Jobs
GDM is Hiring a Marketing Lead Near Champaign, IL
We are a leading global company in plant genetics that applies state of the art technology to research, develop, and put on the market the highest yield varieties of soybeans. GDM's culture is oriented to reflect our innovation efforts and dynamism. These aspects are all balanced and guided by our values of transparency and respect. We are constantly growing and looking for people with similar values to join us! We thrive on creating new opportunities for our business and for our people. If you are looking for a place you can grow, look no more.
Join us!Job SummaryThe Marketing Lead will oversee all aspects of digital, print, and multimedia materials across various channels, ensuring key messaging consistency and brand standards. This role will be responsible for building and maintaining relationships with partner communication and commercial teams to coordinate messaging and support sales activities. The Marketing Lead works closely with the Brand Manager to align strategies and achieve mutual goals. Additionally, the Marketing Lead will oversee the budget for the brand's related marketing activities.
Duties/ResponsibilitiesPlanning & Strategy
- Understand and nurture strategic differentiation of the brand ensuring appropriate positioning and messaging.
- Create and execute annual marketing plan for the brand.
- Develop and track budget that supports activities outlined in the annual plan.
- Coordinate with outside marketing agencies to carry out marketing/communications activities as necessary.
- Ensure brand identity continuity of communication and vehicles and materials.
- Research market trends to identify growth opportunities.
- Collaborate with brand manager, internal teams, clients, and partners to develop and execute digital marketing strategy, focusing on increasing brand awareness and strength.
- Provide reporting, analytics, and insights to enhance our digital marketing performance while identifying opportunities for continued growth.
- Plan and maintain our brands' social media presence on various platforms in accordance with best practices.
- Maintain and strengthen brand website, using SEO and content marketing best practices.
- Collaborate with partner commercial/sales department to coordinate the development, production, and delivery of promotional materials while maintaining brand identity.
- Assist brand manager and others with event planning and execution; develop metrics to track and measure success.
- Ensure that all internal teams working with customers maintain correct brand representation.
- Assist internal teams to ensure development and timewise delivery of marketing materials.
- Performs other duties as assigned.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Effective planning and priority setting. Ability to manage several complex projects simultaneously while working under pressure to meet deadlines.
- Proven ability to work effectively in a team environment with associates.
- Bachelor's degree in marketing, communications, advertising or related field.
- 5 years of experience in marketing, communications, advertising or related field.
- Knowledge of marketing principles and demonstrated experience in planning and executing practical marketing strategies and tactics.
- Knowledge of soybean farming/farming practices is preferred.
- Experience planning and executing market research is preferred.
- This position has no supervisory responsibilities.
- Occasional travel is expected.
- Prolonged periods of sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at a time.
- Warm and welcoming environment
- Growth opportunities
- Health benefits for you and your family starting the first of the month after you start
- Four weeks of paid time off with additional weeks added based on years of service
- Parental leave policy with five weeks paid time off for mother and father
- Retirement savings plan with employer match
- Employer paid life insurance
- 11 paid holidays plus a floating holiday to use at your discretion
- Catered lunches on the days you work at the GDM office
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Job Summary
Full Time
$106k-137k (estimate)
05/28/2024
06/16/2024
gdmgrp.com
Moorpark, CA
<25
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The job skills required for Marketing Lead include Insight, Digital Marketing, Planning, Advertising, Marketing Plans, Marketing Communications, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Lead. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Lead. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Marketing Lead positions, which can be used as a reference in future career path planning. As a Marketing Lead, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Lead. You can explore the career advancement for a Marketing Lead below and select your interested title to get hiring information.
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