LVLWNG IS a company passionate about doing work that creates emotional and remarkable responses. Our team members are in constant pursuit of lifelong learning and insight and truly love the craft of advertising. We believe in the power of relationships, and we love to take initiative to create meaningful action that positively impacts the businesses of our amazing clients. We also believe that success in this business starts with strong and differentiated brands, powered by innovative and creative advertisers. This is where you come in!

Position Summary: Data Analysts at Levelwing support digital data collection strategies and identify measurement opportunities. In this role you will use tools such as Google Tag Manager, to implement Google Analytics data collection for our clients’ digital properties. You will help define and execute on Levelwing’s marketing intelligence and data visualization needs through the development of reports, visual analytics, and dashboards, focused primarily on digital marketing data. As a Data Analyst you will regularly integrate with internal team members across all departments within Levelwing: Analytics, Media, Accounts, and Creative; keeping well-informed of best practices for digital data collection, management, and visualization technologies and solutions.

This position is posted in anticipation of new work.

Minimum Skills & Requirements:

• What You Bring:
  • A Bachelor's Degree in data science, mathematics, statistics, marketing, or a related field. 
  • Zero to two (0-2) years of experience with website data analysis in digital marketing dimensions and metrics.
  • Experience with web analytics tools like Google Analytics, Adobe Analytics, or similar platforms.
  • Exposure to, or experience with, common data visualization tools such as Qlik, Power BI, DOMO, Looker, and/or Tableau.
  • An understanding of digital marketing channels (SEO, SEM, social media, email, display) and how they are measured and analyzed.
  • Familiarity with key performance indicators (KPIs) and campaign metrics (CTR, CPC, conversion rates, ROI).
  • Advanced skills in Excel or Google Sheets for data analysis, including the use of pivot tables, VLOOKUP, and other advanced functions.
• Who You Are:
  • You thrive in managing and integrating multi-dimensional datasets.
  • You possess an acute attention to detail with strong attention to follow through.
  • You are autonomous, able to identify opportunities to lean-in, and have strong problem-solving skills.
  • You are a collaborator, able to work cross-functionally to ensure alignment and effective use of data and insights.
  • You have honed your written and verbal communication skills, possessing the ability to effectively convey complex data processes to both technical and non-technical internal stakeholders.
  • You are curious, a continuous learner who hungers for new skills and knowledge.
  • You are highly organized, easily able to maintain data accuracy and manage multiple projects simultaneously, prioritize tasks, and meet deadlines in an ever changing and quick environment.
  • You are adaptable, able to take learnings on the latest trends, tools, technologies, processes, and best practices and apply them to your work as well as others.

Primary Duties & Responsibilities:

• Identifying data collection opportunities across client websites that map to their business goals and objectives.
• Analyzing web analytics data and assessing the online experience to identify friction points and opportunities for conversion rate optimization.
• Creating processes that streamline data management and reporting needs.
• Integrating data from numerous sources including, but not limited to: digital marketing, traditional marketing, website analytics, point of sale, and audience profile data.
• Collaborating cross-departmentally to guide the digital measurement strategy.
• Identifying and troubleshooting data collection issues and anomalies.
• Assisting in process improvement and documentation of Levelwing’s data and reporting framework (custom alerts, data sources, reporting cadence, etc.)
• Constructing client reporting requirements and data needs for performance reports, as needed.
• Ensuring paid media tagging best practices and standardized naming conventions are utilized.
• Honing skills in web analytics tools, features and functionality – primarily Google Analytics and Google Tag Manager.
• Learning and advancing skills in Marketing/Business Intelligence tools, features and functionality – primarily Qlik and Funnel.io.
• Participating in the vetting of new solutions based on business/client needs and the ever-evolving digital landscape.
• Other job-related duties as assigned.

Locations: Levelwing is committed to providing our employees with work environments that suit their lifestyles, as a result we operate as a remote and hybrid agency with office locations in Charleston, South Carolina and Nashville, Tennessee.

Important Note: At Levelwing we are committed to providing excellent service to our clients. Although Levelwing is a remote and hybrid agency, to best support our clients continuously evolving campaigns, all Levelwing employees must be in either eastern or central time zones. We encourage all qualified applicants to apply to any of our open positions.

Disclaimer: The above job description is not an exhaustive list of all duties and responsibilities of the position and in no way is to be construed as a contract. As with all positions, employment is “at will” or voluntary on both the part of the organization and the team member. Employment is not for a set period of time and may be discontinued by either party for any reason with or without notice.

Levelwing Media is an Equal Opportunity Employer.